LA CTO FORUMSERGEY SUNDUKOVSKIY PH.D.Video Platform Selection1
Business Model2
Business Flow3
Platform4Platform APIVidInteract Crowd-Funding PlatformVideo Player APIInteractive Video PlayerAPICAUSESAPISaveTogetherAPI...
Platform APIVidInteract Crowd-Funding PlatformVideo Player APIInteractive Video PlayerStorage HardwareStorage SoftwareServ...
Video Platform OptionsThird Party Complete Third Party SaaS + PaaS + IaaS SolutionDo IT Yourself Custom Software + Har...
3rdParty Video PlatformsPros 3 in one solution (SaaS + PaaS + IaaS) Diverse format support (.mov, .mp4, avi, etc) VAST...
3rdParty Video Platforms8
Typical Video Platform Architecture9
Video Platform Business Size Matching10Consumers/SOHOSmall & Medium BusinessMidsize CompaniesLargeCompaniesEnterpriseCompa...
Do It Yourself Video PlatformPros Ultimate flexibility No concurrency constraints Simple business workflow layering R...
Do It Yourself Video Platform Components12+++
Hybrid Video Platform ComponentsPros Best of both worlds Just enough flexibility Elastic scalability (buy the base, pa...
CDN Options14
Transcoding Options15
Storage Options16
Coupling Options“One ring to rule them all” Amazon Elastic Transcoder Amazon EC2 Amazon S3 Amazon CloudFrontCustom C...
Content ScreeningFrame Analysis Camera Zoom Frame Difference Skin RatioVideo TranscriptionHuman Screening18
Player SizingPlayer WhitelistingSocial APISocial Embed LimitationsSocial Distribution19
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Video platform selection

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This presentation covers video platform choices. It also looks at build it yourself options. Additional topics include video content screening and social distribution options.

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Transcript of "Video platform selection"

  1. 1. LA CTO FORUMSERGEY SUNDUKOVSKIY PH.D.Video Platform Selection1
  2. 2. Business Model2
  3. 3. Business Flow3
  4. 4. Platform4Platform APIVidInteract Crowd-Funding PlatformVideo Player APIInteractive Video PlayerAPICAUSESAPISaveTogetherAPIRAZOOAPICrowdRiseDonorsChooseAPIREST API
  5. 5. Platform APIVidInteract Crowd-Funding PlatformVideo Player APIInteractive Video PlayerStorage HardwareStorage SoftwareServicesStorage APIHosting HardwareHosting SoftwareServicesHosting APITranscodingHardwareTranscoding SoftwareServicesTranscoding APIStreaming HardwareStreaming SoftwareServicesStreaming API(CDN)REST API
  6. 6. Video Platform OptionsThird Party Complete Third Party SaaS + PaaS + IaaS SolutionDo IT Yourself Custom Software + Hardware CouplingHybrid Hybrid SaaS + PaaS + IaaS Coupling6
  7. 7. 3rdParty Video PlatformsPros 3 in one solution (SaaS + PaaS + IaaS) Diverse format support (.mov, .mp4, avi, etc) VAST, VPAID support (IAB Specs) Rich analytics (interaction and play stats) Social distribution support (facebook, twitter, google+)Cons Less flexibility Constrained concurrency “My house my Rules”7
  8. 8. 3rdParty Video Platforms8
  9. 9. Typical Video Platform Architecture9
  10. 10. Video Platform Business Size Matching10Consumers/SOHOSmall & Medium BusinessMidsize CompaniesLargeCompaniesEnterpriseCompanies
  11. 11. Do It Yourself Video PlatformPros Ultimate flexibility No concurrency constraints Simple business workflow layering Real-time data ingestion, processing displayCons Requires diverse expertise Low economies of scale Expensive IT concerns (redundancy, failover, deliverability, etc)11
  12. 12. Do It Yourself Video Platform Components12+++
  13. 13. Hybrid Video Platform ComponentsPros Best of both worlds Just enough flexibility Elastic scalability (buy the base, pay for spikes)Cons Requires diverse expertise Can get expensive13
  14. 14. CDN Options14
  15. 15. Transcoding Options15
  16. 16. Storage Options16
  17. 17. Coupling Options“One ring to rule them all” Amazon Elastic Transcoder Amazon EC2 Amazon S3 Amazon CloudFrontCustom Coupling (here is what we have done) Akamai CDN Amazon S3 Encoding.com Rackspace Cloud17
  18. 18. Content ScreeningFrame Analysis Camera Zoom Frame Difference Skin RatioVideo TranscriptionHuman Screening18
  19. 19. Player SizingPlayer WhitelistingSocial APISocial Embed LimitationsSocial Distribution19
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