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Designing Cross Channel Experiences - MX 2011

by Customer Experience at Razorfish on Mar 09, 2011

  • 6,581 views

The gap between physical and digital has blurred: we use Wiis to get in shape, computers to order a pizza, or our smartphone’s GPS to find hot dates. People want to interact with products and ...

The gap between physical and digital has blurred: we use Wiis to get in shape, computers to order a pizza, or our smartphone’s GPS to find hot dates. People want to interact with products and services when they want to and how they want to – and that’s not always on the web.
The future of design is everywhere the customer touches our product or service - digital or physical. User experience practitioners must move beyond the screen to designing a holistic customer experience that is seamless across channels and devices.

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http://uxaustralia.com.au 163
http://zekefranco.com 67
http://localhost 50
https://twiki.wolfram.com 10
http://lanyrd.com 5
http://paper.li 4
http://sprmario.posterous.com 3
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Designing Cross Channel Experiences - MX 2011 Designing Cross Channel Experiences - MX 2011 Presentation Transcript