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Sm appeals

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  • 1. ‘Most media texts target a range of different audiences’. How true is this for your chosen texts? How do your chosen texts attract their audiences? ...this question has also been phrased... This is a very broad question that takes in strands of Marketing/Promotion, Audience Classification and obviously Audience Appeal Things to write about... • Trailers/Posters/TV Spots • Who the target audience is • Meeting/Challenging Generic expectations • Meeting/Challenging Narrative expectations • Dramatic elements & the themes of the movie • Visual style • Stars/Director • Uses & GratificationsThings to consider... This film was a massive hit you need to discuss why. It’s a ver clever film which mixes lots of very conventional themes and stories surrounding the Romantic Drama genre, however it does it through an unusual narrative structure and very visual storytelling. Most people will be able to identify with universal characters and themes – which made the film massively mainstream. On the other hand it may appeal to a less mainstream audience with its mixture of genres and unusual cast and setting (for a western film) There was a real buzz about the movie as it went from success to success. It was a ‘must see’ film. Although some felt that the marketing that the film got was somewhat misleading. Danny Boyle’s reputation and directorial style has meant that he has a loyal following amongst some film fans – to some he is considered an auteur.

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