Q1 Marketing Plan Skooloflife
Upcoming SlideShare
Loading in...5
×
 

Q1 Marketing Plan Skooloflife

on

  • 3,170 views

Marketing Plan for a Blog

Marketing Plan for a Blog

Statistics

Views

Total Views
3,170
Views on SlideShare
1,868
Embed Views
1,302

Actions

Likes
2
Downloads
30
Comments
1

5 Embeds 1,302

http://theskooloflife.com 1248
http://www.mattwilson.tv 48
http://translate.googleusercontent.com 4
http://static.slidesharecdn.com 1
http://www.linkedin.com 1

Accessibility

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Q1 Marketing Plan Skooloflife Q1 Marketing Plan Skooloflife Presentation Transcript

  • Quarterly Marketing Plan
    • Focus on high ROI Activities
    • Achieve substantial growth
    • Develop Monetization Methods
    • Write 2-4 Guest post per week
      • Identify blogs which provide highest current ROI on guests posts
      • Reach out to owners of blogs about potential regular guest post opportunity
      • Identify other potential blogs that could provide high ROI on guest posts
    • Develop a commenting strategy
      • Identify blogs where comments have returned highest ROI
      • Take an increasingly active role in commenting on those blogs
      • Scale back commenting on blogs with minimal ROI
    • Develop Relationships with more Established Bloggers
      • Continue interviews with up and coming bloggers podcast series with goal of publishing 1 interview per week
      • Aim to conduct 2 interviews per week
      • Target: 12-15 new interviews by the end of Q1
    • Reach a target of 1000 RSS Readers
      • Enable subscription options
      • Add subscribe to my blog at the end of my email sig
      • Publish 5 posts a week on my own blog
      • Reach out to bloggers to develop a potential weekly guest post relationship
    • Grow email subscribers to 500+
      • Identify 5 personal development blogs
      • Aim to publish 1 guest post a month on each of these top blogs
      • Measure ROI (i.e. number of email newsletter sign ups after a guest post)
    • Social media consultant/Blogger for Hire
      • Add a hire me page with skills
      • Develop simple packages that require 1-2 hours of time that can be purchased via paypal
      • Setup a weekly advertisement on Craigslist
    • Product Launches
      • Look at possible ebook for sale
      • Develop product plan for interviews with up and coming bloggers
        • Product Roadmap
        • Potential Launch Date
        • Product Content
    • Affiliate Marketing
      • Review Products and promote them in newsletter and blog (maybe one product review per week)
      • Promote affiliate products through newlsetter
      • Look for potential partnerships through other newsletters
    • Identify highest sources of Visitors
    • Identify traffic sources that have the most time spent
    • Identify trends
      • Days of the week with highest traffic
      • Days of the week with the lowest traffic
      • Look at posts/days that caused spikes
    • Grow Twitter following to 2000+
        • Identify all bloggers I know and follow them
        • Identify new bloggers and follow them
    • Run a comment contest for free ad space on the Skool of Life.
    • Look at potential giveaways
    • Conduct a weekly review on the Q1 Marketing Plan
    • Make changes to plan as necessary
    • Track all accomplishments of goals set and document