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txtWeb overview

txtWeb overview

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 txt web overview txt web overview Presentation Transcript

  • txtWeb
    Imagine the Internet and more on SMS
    Visit us at www.txtWeb.com
  • Most of the connected people of the world have only a mobile phone without a data plan
    India Example
    Broad-band users ~8M
    Inter-net users ~45M
    Internet+ mobile data plan users ~50M
    Mobile phone users ~500M
    Total population ~1,150M
    Global approximations
    Highly connected5-10%
    Connected40-50%
    Area of focus
    Not connected40-55%
    Short Message Service (SMS) is the most widely used service by the connected populationof the world, with 2.4B active users, or 74% of all mobile phone subscribers
    Note: Rough approximations to explain the concept. Information is directionally correct
    Source: Internet & Mobile Association of India, 2009; Wikipedia
    2
  • txtWeb’s vision is to address a large unsolved pain of consuming services on a mobile phone
    txtWebVision
    Enable anyone to consume contents and/or services even with a low-end mobile phone with no internet connectivity through a single standardized global SMS platform
    Users
    txtWeb
    Business/Developers
    • Convenience View slide
    • Convenient means faster &/or requiring less conscious effort by user View slide
    • One-Stop Shop
    • Several services accessed through a single number
    • Standardization
    • Innovate
    • Seamless integration
    • Opportunity to impact millions
    • Own what you build
    • Provide Core Platform
    • Support Providers
    • Acquire & Support Users
    3
  • txtWeb – How does it work?
    It is simple! – SMS “HELP” to +9192433 42000
    It is FREE
    You will receive a welcome message from txtWeb with tips to help you get started
    OR
    You can SMS any of the sample keywords to try one of our already developed apps
    @movies – to get movie showtimes in your city
    @cribuzz – to circket live scores
    @hman – to play hangman
    @face - to update facebook status
    @weather – To get info on weather in your city
    Try over 300+ apps on www.txtweb.com
    4
  • txtWeb platform – How it works
    5
    High level architecture
    txtWeb
    Platform
    Phone Carrier
    Internet
    SMS
    HTTP
    SMS
    HTTP
    Developer APP
    txtWeb platform enables creation and consumption of interlinked information through SMS
  • txtWeb platform – Example
    6
    Step1: SMS to 92433 42000
    Message: dictionary happy
    Mobile number : 9991211212
    Step 3: HTTP Request: GET
    URL:/dictionary? Message=happy & Mobile number: <hash>
    Step 2: Accepts keyword and invokes the App URL
    Step 4. App
    Specific logic
    DeveloperApp
    txtWeb
    Platform
    Phone Carrier
    Internet
    SMS
    HTTP
    SMS
    HTTP
    Externally Hosted Environment
    Step 5: HTTP RESPONSE: 80
    <html> Happy is the same as joy </html>
    Step 6: SMS to9991211212
    Happy is the same as joy
  • Why build on txtWeb?
    Grow your business, connect with your customers in new ways
    Connect and share content with current constituency via SMS
    Expand user base - now reach even those without internet
    Minimal time investment
    • Get an SMS interface for your product or app in a jiffy
    • No coding work to “integrate” with txtWeb platform
    Zero infrastructure investment
    • We manage the whole back-end to SMS enable your app
     
    Bonus: 900 characters to the user
    • Normal SMS-based solutions send back 160 characters
    • txtWeb’s unique solution allows for almost 6x more content to be sent back to the user. Simply amazing!
    7
  • Platform advantages
    Simple, easy, open API
    Platform is programming language agnostic (use what you fancy – Java, PHP, Perl, Python)
    Platform provides SMS ⇌ HTTP transformation
    Makes developer’s life simple for delivering web app over SMS
    Developer focuses on building an HTTP based app
    No coding work to “integrate” with txtWeb platform
    Rapid development – Build, test and go live in no time!
    Emulator provides easy/instant testing
    Nothing to download for an end-user to use your app – SMS and go!
    8
  • What type of apps can I build on txtWeb?
    txtSite: Get your own site on SMS in less than 5 minutes!
    Static and structured content
    Published as information on SMS
    Zero Code
    Examples: Restaurant menu/timings, list of holidays
    txtApp: Can have an app up running in as little as 5 hours
    Dynamic content
    Personalized and user session based
    Implemented as a standard web-based application
    Programming language independent
    Examples: PNR status, games , status update Twitter/Facebook
    9
  • How to build a txtSite
    Login to http://txtweb.com
    Go to Build and List my Apps
    Create a new keyword
    Put in text against the keyword created.
    Click publish.
    Test your app by sending an SMS. Its that simple!!
    10
  • How to build a txtApp
    11
    Login to http://txtweb.com
    Go to Build and List my Apps
    Create a new keyword
    Map your keyword against an external facing Web URL.
    Click publish.
    Test your app by sending an SMS. Its that simple!!
  • 12
    Excited?
    To learn more visit
    www.txtweb.com