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BHP on Murugappa group

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  • 1.  Introduction  Group Overview  Vision & Mission  Core Business Activities  SWOT Analysis  Recent Ventures  Awards& Achievements  Corporate Social Responsibilities
  • 2.  Founded by Mr. A M Murugappa Chettiar.  Estd with Money Lending and Banking Services, in 1900.  The business was first set up in Burma(now Mynmar) and then spread to Malaysia, Sri Lanka, Indonesia and Vietnam.  In 1930’s the business was moved back to India to start all over again from the scratch.  Starting with a sandpaper plant, the Group forayed into making steel safes, and then into manufacturing.  Now, Murugappa Group is one of India's leading business conglomerates, the USD 4.4 billion company.  Into 28 businesses and spread across 13 states in India.  Has a workforce of over 32,000 employees.  Market leader in India across a spectrum of products (fertilisers, abrasives, automotive chains, car door frames and steel tubes)  Having Joint Ventures with Mitsui Sumitomo, Foskor, Cargill and Groupe Chimique Tunisien.  The Management Development Institute (IMD) of Lausanne, Switzerland, conferred the 'IMD Distinguished Family Business Award' on the Group in 2001.
  • 3. 1900 – 1915 • A. M. Murugappa lays the foundation of the Group by establishing a money-lending and banking business, with Ramanathan Chettiar in Burma, under the name A. M. M. Rm. Firm. 1915 – 1934 • The company diversifies into textiles, rubber plantation, insurance and stock broking. Expands businesses to Malaya, Vietnam and Ceylon. 1934 – 1949 • Just before the Japanese invasion of Burma in World War II, the company strategically moves its assets back to India. Invests in steel furniture and emery paper. 1950 – 1980 • New companies TI of India and CUMI are established. Company enters the Financial Services sector with Cholamandalam Investment & Finance Co. 1981 – 1990 • New acquisitions take place demonstrating the company’s capability to turn around businesses. Existing companies and new acquisitions are consolidated and the Muruguppa Group is formed. 1991 – 2000 • e Group is restructured where core businesses are streamlined and portfolios, realigned. It takes on an aggressive growth path while driving into the domestic market. 2001 Onwards • The Group continues to increase its global presence through joint-ventures with leading international firms. Its domestic capacity is on the rise through new product launches, newer acquisitions and Green-field projects.
  • 4. Coromandal Parry Agro (Chemical) (Fertilizers) TI India (Eng Pro) Carborundum Chola MS (Insurance) Universal (Ceramics) Chola IFC Poultech (FI) (Poultry) EID Parry (Sugar) Murugappa Group Sterling Abrasives (Grinding wheels)
  • 5. To be the leader in the phosphatic fertiliser industry, producing high quality fertilisers low cost giving satisfaction to all stake holders.
  • 6.  To enhance the prosperity of farmer through the supply of quality farm input and related services to ensure value for money.
  • 7. The fundamental principle of economic activity is that No man you transact with will lose; then you shall not. - Arthashastra