Future of Indian E-learning

2,114 views
2,002 views

Published on

“Students on the web”
A study report on behavior of Indian Students in Internet.

The study was conducted by Google search query patterns along with an offline study by TNS Australia.

Published in: Education
3 Comments
1 Like
Statistics
Notes
No Downloads
Views
Total views
2,114
On SlideShare
0
From Embeds
0
Number of Embeds
438
Actions
Shares
0
Downloads
0
Comments
3
Likes
1
Embeds 0
No embeds

No notes for slide

Future of Indian E-learning

  1. 1. 2tionFuture of Indian E-Learning
  2. 2. “Students on the web” A study report on behavior of Indian Students in InternetThe study was conducted by Google search querypatterns along with an offline study by TNSAustralia.
  3. 3. “Students on the web” A study report on behavior of Indian Students in InternetThe study sampled 2,229 students between 18-35 years of age ( 52 % were female and 48 % male) across New Delhi Mumbai Pune Ahmedabad Kolkata Hyderabad BangaloreEducation most googled in India: The Times of India
  4. 4. “Students on the web” A study report on behavior of Indian Students on Internet 56% students said job placement was the most importantcriteria while selecting institutes/courses. Faculty (49%), course content (48%), reputation of theinstitute (43%) and fees (41%) followed behind. Students research for 5-6 months on average beforezeroing in on a course.India ranks No.2 in Google search queries for education :. The Hindu
  5. 5. “Students on the web” A study report on behavior of Indian Students in InternetThe study revealed that over 60% Indian students, who have access to internet, use it as their first source to research for information related to educational courses and institutes. Googling across India for education courses and choices : – The Indian Express
  6. 6. “Students on the web” A study report on behavior of Indian Students in InternetGoogle reveals that with over half of the Indian Internetpopulation in the age bracket of 18-35, India has raced tothe number 2 spot globally when it comes to absolutevolume of search queries related to Education on GoogleSearch.Indiawas ranked number 8 in 2008 and is now 2ndonly to theUS. Majority of Indian Students Google for Correct Career Choices, Says Study : - NewsPoint Africa
  7. 7. “Students on the web” A study report on behavior of Indian Students in InternetGoogles survey also showed that along with the popularity of smartphones and usage of the Internet on the go among the Indian students, as majority said they wanted the educational institutes to have mobile-friendly websites. Internet is the one-stop destination for students, says Google study The Business Line
  8. 8. “Students on the web” A study report on behavior of Indian Students in InternetAbout 66 percent of the students said they accessed the online content via their mobile phones. Another interesting finding of the survey is that majority of the students want more videos as part of their research about educational institutes. Google: India Ranks Second In Terms Of Education Search Queries; 46% Growth; 22% Mobile Queries : MediaNama
  9. 9. “Students on the web” A study report on behavior of Indian Students in Internet About 56 percent wanted to have videos on career and placements, while 44 percent looked for videos on faculty.Search queries from mobile phones have considerably grown showing a growth of over 135 percent and amounting to over 22 percent of all education related search queries.India among top nations to Google search on education: Survey ThinkDigit
  10. 10. “Students on the web” A study report on behavior of Indian Students in InternetIT/Vocational (44 percent) courses were the most searched courses, followed by a strong demand for engineering courses (40 percent) and institutes, followed by postgraduate courses with MBA (16 percent). 5 out of 6 come online to decide on higher education: Google MBA Universe
  11. 11. “Students on the web” A study report on behavior of Indian Students in InternetIndias most searched for terms between the period startingJanuary 2012 to June 2012, on both desktop and mobileplatforms read (in that order): Sikkim Manipal Amity Nirma Lovely Professional Sharda University Continue.............
  12. 12. “Students on the web” A study report on behavior of Indian Students in Internetwhile in the IIMs it read: and in the IITs it read: IIM Ahmedabad  IIT Delhi IIM Bangalore  IIT Chennai IIM Indore  IIT Kharagpur IIM Calcutta  IIT Roorkee IIM Kozhikode  IIT Kanpur Indians seek education on web Deccan Herald
  13. 13. 2tion

×