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Product Management Primer

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A primer to Product Management. Presented this at ProductCamp Pune

A primer to Product Management. Presented this at ProductCamp Pune

Published in: Business

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  • 1. PRODUCT MANAGEMENT
  • 2. Product Development!
  • 3. WHAT IS PRODUCT MANAGEMENT
    • Identifying & Driving New Products
    • Gathering Market requirements
    • Defining Behavior & Functionality
    • Product Placement & Pricing
    • Managing the Product Lifecycle
  • 4. Identifying & Driving New Products
    • Understanding the market
    • Competitor Analysis
    • Technical & Domain Expertise
  • 5. Gather Market Requirements
    • Listen to Customers
    • Identify Gaps
    • Competitor Studies
  • 6. Defining Behavior and Functionality
    • Scope
    • Usability
    • Priority
  • 7. Product Placement and Pricing
    • Promotions
    • Plugging the Gaps
    • Versions / Variants
  • 8. Managing the Product life cycle
    • Launch Time
    • Future Releases
    • Getting Out
  • 9. Snap Quiz : Who is the Product Manager?
  • 10. Resources
    • List of Product Managers on Twitter
      • http://twitter.com/sridharo/prodmgmt
    • Silicon Valley Product Group
      • http://svpg.com/
    • Pragmatic Marketing
      • http://pragmaticmarketing.com/
    • Business of Software
      • http://network.businessofsoftware.org/video/video
    • Rich Mironov's Product Bytes
      • http://www.mironov.com/articles/
  • 11. Thanks
    • Sridhar Oruganti
      • @sridharo