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“The future of              journalism is …”             #Hashtags:           Misunderstood,            Underused,        ...
Prof. SREE SREENIVASAN         Columbia Journalism SchoolSocial-media blogger, CNET News | bit.ly/sreetips        sree@sre...
Get your own: bit.ly/sreesoc@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips
The Dirty Secret of Social Media:Almost EVERYONE will MISS almost EVERYTHING you do     on social media. :-(  @sree * Face...
But social media can help directATTENTION IN WAYS THATWEREN’T POSSIBLE BEFORE.And better use of hashtags canmake a differe...
Most media orgs arenot using Hashtagsas well as they could.So we can learnFrom all kinds of folks.     @sree * Facebook.co...
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
Every Major Story, projectCOVER IS A CANDIDATE FOR AHASHTAG STRATEGY.just because every story can have ahashtag doesn’t me...
Advice ABOUT HASHTAGS:Shortest possible unique &memorable Phrase.#tedxPOYNTER#savereadshare#coolnewtools#smwknd#cjsm#cuj09...
Advice ABOUT HASHTAGS:Be Almost-obnoxious in getting ’eminto your audience’s heads.     @sree * Facebook.com/sreetips * bi...
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
New: http://Sees.aw@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
@Srees Social Media Success      FormulaAll your                 helpful Tweets,                  useful Facebook         ...
#Hashtags:             Misunderstood,              Underused,            Underappreciated       @sree | #TEDxPoynter | #sr...
In praise of hashtags, TEDxPoynter
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In praise of hashtags, TEDxPoynter

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  • Dr. Sreenivasan, please see ritetag.com when you can. We have a blog, the Hashtag Academy, and would love your 'I got done with a good hashtag' story, as a guest post. Talk in G+ or SKYPE, or email me. Bio and image(s) as attachment to email, and we'd be happy to credit you.
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  • All my contact information
  • Get your own at bit.ly/sreesoc Makes great dental floss
  • Here's the typo I promised.
  • Here's the typo I promised.
  • Here's the typo I promised.
  • Here's the typo I promised.
  • Transcript of "In praise of hashtags, TEDxPoynter"

    1. 1. “The future of journalism is …” #Hashtags: Misunderstood, Underused, Underappreciated @sree | #TEDxPoynter | #sreetips June 1, 2012find this & social media guide at bit.ly/sreesoc
    2. 2. Prof. SREE SREENIVASAN Columbia Journalism SchoolSocial-media blogger, CNET News | bit.ly/sreetips sree@sree.net | www.sree.net Twitter: @sreeFacebook.com/sreetips | Facebook.com/sreenet Social Media Guide: bit.ly/sreesoc Track on Twitter: #sreetips  
    3. 3. Get your own: bit.ly/sreesoc@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    4. 4. The Dirty Secret of Social Media:Almost EVERYONE will MISS almost EVERYTHING you do  on social media. :-(  @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    5. 5. But social media can help directATTENTION IN WAYS THATWEREN’T POSSIBLE BEFORE.And better use of hashtags canmake a difference.  @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    6. 6. Most media orgs arenot using Hashtagsas well as they could.So we can learnFrom all kinds of folks.  @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    7. 7. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    8. 8. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    9. 9. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    10. 10. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    11. 11. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    12. 12. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    13. 13. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    14. 14. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    15. 15. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    16. 16. Every Major Story, projectCOVER IS A CANDIDATE FOR AHASHTAG STRATEGY.just because every story can have ahashtag doesn’t mean EVERYSTORY should.  @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    17. 17. Advice ABOUT HASHTAGS:Shortest possible unique &memorable Phrase.#tedxPOYNTER#savereadshare#coolnewtools#smwknd#cjsm#cuj09, #CUJ10, #cuj11, #cuj12, #cuj13Tagdef, TOPSY CAN HELP YOU  @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    18. 18. Advice ABOUT HASHTAGS:Be Almost-obnoxious in getting ’eminto your audience’s heads.  @sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    19. 19. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    20. 20. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    21. 21. @sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    22. 22. New: http://Sees.aw@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    23. 23. @Srees Social Media Success FormulaAll your helpful Tweets, useful Facebook informative posts, etc, relevantshould practicalhave as actionable many of timelythese generous credibleattributes briefas entertainingpossible… fun occasionally funny@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips
    24. 24. #Hashtags: Misunderstood, Underused, Underappreciated @sree | #TEDxPoynter | #sreetips June 1, 2012find this & social media guide at bit.ly/sreesoc
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