Crafting and promoting personal brand on Web and Mobile


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If you are celebrity or upcoming show host or upcoming artist or the next game changer in your profession and looking to create the right partner for crafting your brand on web and mobile? we can help.

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Crafting and promoting personal brand on Web and Mobile

  1. 1. Crafting and Promoting a PERSONAL BRAND
  2. 2. PREPARATION Is Online is one of the strongest medium to spread the awareness about your Cause and Personal Brand? If yes, carefully identify the right channels, for the cause you are involved in. The cause ACTION
  3. 3. • Success is progressive realization of worth-while pre-determined goals. • Create a plan crafted for Success, with milestones and goals, action plans, tracking and tuning. • Plan aligning with Personal goals set for your Personal Brand Success and Goals
  4. 4. A website, designed from ground up to create a powerful presence and a powerful personal brand • A website based on a unique theme, that is not ordinary • With strong personal branding concepts • More visuals and videos • A cross device website (Responsive Web Design-RWD) that works equally well on PCs/Macs/iPads and Mobiles • Embracing latest tools and Technologies (e.g. HTML5) and complying to international standards (e.g. W3C) • Website designed with SEO and Social Media in mind – being in the good books of Google (read Search Engines!) and Facebook (read Social Media!) helps A cool office online
  5. 5. Consistent in Content/Keyword Strategy across multiple platforms • On your Website • On Social Media platforms • Blogs, Articles, Press Releases, Forums • Other Advertising Channels Sound Research for Content/Keyword Strategies that “Works” • Study the kind of upcoming shows planned • Focus on Content with Substance and Pull • We understand the importance of Compelling Textual/Visual Content that goes Viral Right Content on web with reach
  6. 6. • Tune the Web presence, both on the site and off the site using powerful SEO Concepts • Distributing/Pushing Compelling content to reach out to the right audience - via Off page SEO strategies • Continuous tracking and tuning • Reporting that gives you real insights, on what works and is not Boost your Web presence
  7. 7. • Some events require an rapid push, and our SEM/SMM activities are tailored just for that • Goal driven, Conversion Driven SEM/SMM Strategies • Campaigns with Optimized landing pages, A/B testing • SEM/SMM specialists monitoring (using Web Analytics tools) and tuning the campaign for TobocBiz have tie-up with companies like KRDS who are awarded by FaceBook for apps that can optimize campaigns for highest possible ROI Advertise online – For Major Events
  8. 8. • It all starts with SMO analysis, Competition/Community Analysis • Maintaining Blogging platforms, Slide Share, YouTube, Facebook, Twitter, LinkedIn, Pinterest, Google+ • Compelling Visual/Text/Video Content creation for the website as per Editorial Calendar • Complete Community Management for driving engagement and conversion across all platforms • A complete Online Reputation Management for your online presence. Integrated Social Media Optimization
  9. 9. • Push Email campaigns to promote your upcoming events • Targeted Region and Audience • Optimized Content for Cross-device viewing including mobile and iPads • Powerful landing pages and eDMs in-line with content strategy and clear Call To Action • Sender Score, Domain IP Reputation checks • List segmentation strategies driving Multiple Campaigns and A/B Testing • Double-Opt In and Single Opt-in secured databases • Anti-Spam best practices and Inbox Landing techniques • Monitoring and Tracking ROI of your email campaigns Reach out via Emails
  10. 10. • Mobiles are the closest personal companion one can have. An effective mobile application can change the market image. • We recommend Mobile App once the initial stages are showing fruitful results for your Brand on web Mobile App – For Action on the go
  11. 11. • Online Marketing Gurus • Innovation and creative thinking separates us Who we are?
  12. 12. • TobocBiz (or Biz) is dedicated to the fine art of creating a pull and brand awareness for Small and Medium Sized Enterprises (SMEs) and e-commerce companies through the limitless potential Online Marketing. • TobocBiz is the Services unit of Toboc International. Toboc International is a Canada based e-commerce enabler for SMEs world over. We provide B2B trading platform (, Online Marketing Services (TobocBiz) and Technology Services under the group’s umbrella. We also provide Daily deals platform for B2C consumers via More About us
  13. 13. +91-80-4064-0000 For any Queries Be social with us:
  14. 14. Thank You!