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Tesco

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Tesco is one of the world’s leading multi-channel retailers with operations in 13 countries. Our half a million colleagues work to earn the lifetime loyalty of our customers and put our …

Tesco is one of the world’s leading multi-channel retailers with operations in 13 countries. Our half a million colleagues work to earn the lifetime loyalty of our customers and put our responsibilities to communities at the heart of what we do.


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  • 1. Tesco is one of the world’s leadingmulti-channel retailers with operationsin 13 countries. Our half a millioncolleagues work to earn the lifetimeloyalty of our customers and put ourresponsibilities to communities at theheart of what we do.
  • 2.  Our values sit at the heart of the business:  No one tries harder for customers  Treat people how we like to be treated
  • 3.  Most highly valued by:  The customers we serve  The communities in which we operate  Our loyal and committed staff  Our shareholders A growth company A modern and innovative company Winning locally, applying ourskills globally
  • 4.  To grow the UK core To be an outstanding international retailer in stores and online To be as strong in everything we sell as we are in food To grow retail services in all our markets To put our responsibilities to the communities we serve at the heart of what we do To be a creator of highly valued brands To build our team so that we create more value
  • 5. Today Tesco operates in 14 markets across Europe, Asia and North America.  Tesco UK  Tesco China  Tesco in India  Tesco Malaysia  Homeplus  Tesco Lotus  Tesco Czech Republic  Tesco Hungary  Tesco Ireland  Tesco Poland  Tesco Slovakia  Tesco Kipa  Fresh & Easy  Tesco Bank  dunnhumby  Japan
  • 6. Tesco in UK Storesnumbers  Superstores £72.0bn  471 Group sales £3.8bn  Metro Group profit before tax  190 6,234 Stores  Express 112.4m Sq ft of space  1,427  Extra 520,000 People  230
  • 7.  Environment friendly product Customer focused strategy Club card - a loyalty scheme (1995) Quality products at low price Improved Labeling Self-Checkout
  • 8. Strengths Weaknesses• Increasing market share • Reliance upon the UK• Insurance market• Tesco online • Debt reduction• Brand value • Signs point to serial• UK market leadership acquisitions reinforcedOpportunities Threats• Non-food retail • UK structural change could• Health and beauty spark a price war • Overseas returns could fall• Further international growth • Wal-Mart, Asda, Waitrose challenge • International expansion
  • 9. Threats of New Entrants (Medium)Bargaining Rivalry Bargaining power of among power of suppliers competitors buyers (Low) (High) (Medium) Threats of substitute products (Low)