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My commitment to special events is well known. I encourage all nonprofits to integrate special events into their development plans. Seen this way events are part of a holistic development effort that integrates into everything you do as an organization to raise money. And, it is strategic – the events are focused on the mission. At each level of your giving paradigm you will find distinct events for distinct goals. The Daybook helped create the event’s digital ripple through their distribution channels. A digital ripple provides actionable insights into how campaign strategies and tactics worked. Be sure and download the post to activate the links!