Why Dandelion API is
useful for mobile payment
food for thoughts
dandelion.eu@dandelionapi
Matteo Brunati - community mana...
Big Data and Semantic Web tecnology startup
spaziodati.eu
CONTEXT
REUSE
APIs are the new LEGO
:)
!
!
semantic text API
DANDELION API!
!
!
dandelion.eu
An apple is better than an orange
An apple is better than an orange
An apple is better than an orange
? ?
DANDELION API!
An apple is better than an orange
An apple is better than an orange
? ?
Apple Inc.
Orange ( telco )
DANDELION API!
An apple is better than an orange
An apple is better than an orange
Apple Inc.
Orange ( telco )
X X
DANDELION API!
An apple is better than an orange
An apple is better than an orange
DANDELION API!
A JSON sample from Dandelion API
“An apple is better than an orange”
"annotations": [
{
"confidence": 0.846,
"end": 8,
"lo...
Dandelion API
&
mobile payment
!
?
HIGH-CONTEXT TRANSACTION DATA
MASHUPS / BUSINESS INTELLIGENCE
“PAGAMENTO RYANAIR
5RX0 DUBLIN”
{
"annotations": [
{
"confidence": 0.8609,
"end": 7,
"lod": {
"wikipedia": "http://en.wikip...
“PAGAMENTO RYANAIR
5RX0 DUBLIN”
API
HUMAN READABLE DESCRIPTION?
CLEAN MERCHANT NAME
DANDELION API
LOCATION
RELATED INFO UR...
Automatic categorization on account statements
0
100
200
300
400
Finance Tecnology Travel Automotive Food —
91
16
34
79
395
Brand mapping
0 7,5 15 22,5 30
6
6
12
24
27
29
dashboard on personal data
dashboard on all users data
USER
BANK
!
!
MOBILE
BUSINESS INTELLIGENCE
MORE CONTEXT FOR A BETTER USER
EXPERIENCE
DANDELION !
API!
Shopping experience
enrich UX experience of push notifications
from beacons
push notification:
another
camera on sale
beacon...
with more useful / contextual informations
from Wikipedia
+ a vendor source
+ other sources
=
BETTER
EXPERIENCE
Other example scenarios
Financial products
education
better UX experience: content
enrichment, thanks to Wikipedia
URLs and abstracts available
di...
Other business models
Understand the context, and
use the categorization and
Dandelion API extracted entities
to deliver p...
@dandelionapi
register for free on
dandelion.eu and try
Dandelion API and mobile payment: food for thoughts for H-ACK PAYMENT
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Dandelion API and mobile payment: food for thoughts for H-ACK PAYMENT

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Some ideas to use Dandelion API for H-ACK PAYMENT, a hackathon at H-FARM on mobile payment. Managing unstructured data and content to improve user experience on mobile payment scenario. From more contextual informations, to contextual ads.

Published in: Technology, Economy & Finance

Dandelion API and mobile payment: food for thoughts for H-ACK PAYMENT

  1. 1. Why Dandelion API is useful for mobile payment food for thoughts dandelion.eu@dandelionapi Matteo Brunati - community manager @SpazioDati H-ACK PAYMENT July 12-13 2014
  2. 2. Big Data and Semantic Web tecnology startup spaziodati.eu
  3. 3. CONTEXT REUSE
  4. 4. APIs are the new LEGO :)
  5. 5. ! ! semantic text API DANDELION API! ! ! dandelion.eu
  6. 6. An apple is better than an orange
  7. 7. An apple is better than an orange An apple is better than an orange ? ? DANDELION API!
  8. 8. An apple is better than an orange An apple is better than an orange ? ? Apple Inc. Orange ( telco ) DANDELION API!
  9. 9. An apple is better than an orange An apple is better than an orange Apple Inc. Orange ( telco ) X X DANDELION API!
  10. 10. An apple is better than an orange An apple is better than an orange DANDELION API!
  11. 11. A JSON sample from Dandelion API “An apple is better than an orange” "annotations": [ { "confidence": 0.846, "end": 8, "lod": { "wikipedia": "http://en.wikipedia.org/wiki/Apple", "dbpedia": "http://dbpedia.org/resource/Apple" }, "title": "Apple", "abstract": "The apple is the pomaceous fruit of the...", "spot": "apple", "label": "Apple", "Apples", "Sequenced genomes" ], "id": 18978754, "image": { "full": "https://upload.wikimedia.org/wikipedia/...", "thumbnail": "https://upload.wikimedia.org/wikipedia/..." }, "types": [ "http://dbpedia.org/ontology/E...", "http://dbpedia.org/ontology/P...", "http://dbpedia.org/ontology/S..." ] }, { "confidence": 0.822,
  12. 12. Dandelion API & mobile payment ! ?
  13. 13. HIGH-CONTEXT TRANSACTION DATA MASHUPS / BUSINESS INTELLIGENCE
  14. 14. “PAGAMENTO RYANAIR 5RX0 DUBLIN” { "annotations": [ { "confidence": 0.8609, "end": 7, "lod": { "wikipedia": "http://en.wikipedia "dbpedia": "http://dbpedia.org/r }, "title": "Ryanair", "abstract": "Ryanair Ltd. (,) is an I "spot": "Ryanair", "uri": "http://en.wikipedia.org/wik "label": "Ryanair", "start": 0, TEXT -> ACTIONABLE DATA DANDELION API
  15. 15. “PAGAMENTO RYANAIR 5RX0 DUBLIN” API HUMAN READABLE DESCRIPTION? CLEAN MERCHANT NAME DANDELION API LOCATION RELATED INFO URL CATEGORY …
  16. 16. Automatic categorization on account statements 0 100 200 300 400 Finance Tecnology Travel Automotive Food — 91 16 34 79 395
  17. 17. Brand mapping 0 7,5 15 22,5 30 6 6 12 24 27 29
  18. 18. dashboard on personal data dashboard on all users data USER BANK ! ! MOBILE BUSINESS INTELLIGENCE
  19. 19. MORE CONTEXT FOR A BETTER USER EXPERIENCE DANDELION ! API!
  20. 20. Shopping experience enrich UX experience of push notifications from beacons push notification: another camera on sale beacon http://estimote.com/
  21. 21. with more useful / contextual informations from Wikipedia + a vendor source + other sources = BETTER EXPERIENCE
  22. 22. Other example scenarios
  23. 23. Financial products education better UX experience: content enrichment, thanks to Wikipedia URLs and abstracts available directly on Dandelion API JSON simplified information experience: it’s possible to make a Q&A service based on natural language, thanks to Dandelion API extracted entities
  24. 24. Other business models Understand the context, and use the categorization and Dandelion API extracted entities to deliver personalized ads contextual advertising Using places founded in Dandelion API extracted entities, it’s possible to deliver geolocalized ads geolocalized advertising
  25. 25. @dandelionapi register for free on dandelion.eu and try
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