Build some PR!

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A talk about public relations.

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Build some PR!

  1. 1. Build Some PR! Jonathan Moore [email_address] Twitter: JonManatee
  2. 2. Motivation <ul><li>It's not just what you know... </li></ul>
  3. 3. Motivation <ul><li>It's not just what you know... </li></ul><ul><ul><li>But who you know </li></ul></ul>
  4. 4. Motivation <ul><li>It's not just what you know... </li></ul><ul><ul><li>But who you know </li></ul></ul><ul><li>What other people see </li></ul>
  5. 5. Motivation <ul><li>It's not just what you know... </li></ul><ul><ul><li>But who you know </li></ul></ul><ul><li>What other people see </li></ul><ul><ul><li>Do you like what they see? </li></ul></ul>
  6. 6. Motivation <ul><li>It's not just what you know... </li></ul><ul><ul><li>But who you know </li></ul></ul><ul><li>What other people see </li></ul><ul><ul><li>Do you like what they see? </li></ul></ul><ul><ul><li>What are they looking for? </li></ul></ul>
  7. 7. Motivation <ul><li>It's not just what you know... </li></ul><ul><ul><li>But who you know </li></ul></ul><ul><li>What other people see </li></ul><ul><ul><li>Do you like what they see? </li></ul></ul><ul><ul><li>What are they looking for? </li></ul></ul><ul><ul><li>Can they even find you? </li></ul></ul>
  8. 8. 1. Find Yourself <ul><li>Google yourself! </li></ul>
  9. 9. 1. Find Yourself <ul><li>Google yourself! </li></ul><ul><li>Facebook yourself! </li></ul>
  10. 10. 1. Find Yourself <ul><li>Google yourself! </li></ul><ul><li>Facebook yourself! </li></ul><ul><li>What do you see? </li></ul><ul><li>What don't you see? </li></ul>
  11. 11. 2. Remove the Bad <ul><li>Social Media misuse </li></ul>
  12. 12. 2. Remove the Bad <ul><li>Social Media misuse </li></ul><ul><ul><li>Facebook #1 culprit </li></ul></ul>
  13. 13. 2. Remove the Bad <ul><li>Social Media misuse </li></ul><ul><ul><li>Facebook #1 culprit </li></ul></ul><ul><ul><li>Just as easy to embarrass yourself on Blogs/Twitter </li></ul></ul>
  14. 14. 3. Create Essentials <ul><li>LinkedIn </li></ul>
  15. 15. 3. Create Essentials <ul><li>LinkedIn </li></ul><ul><li>Website </li></ul><ul><ul><li>Portfolio </li></ul></ul><ul><ul><li>Screenshots/Videos </li></ul></ul><ul><ul><li>Contact Info </li></ul></ul>
  16. 16. 3. Create Essentials <ul><li>LinkedIn </li></ul><ul><li>Website </li></ul><ul><ul><li>Portfolio </li></ul></ul><ul><ul><li>Screenshots/Videos </li></ul></ul><ul><ul><li>Contact Info </li></ul></ul><ul><li>Resume </li></ul>
  17. 17. 4. Network Online <ul><li>Twitter </li></ul>
  18. 18. 4. Network Online <ul><li>Twitter </li></ul><ul><ul><li>Huge developer community </li></ul></ul>
  19. 19. 4. Network Online <ul><li>Twitter </li></ul><ul><ul><li>Huge developer community </li></ul></ul><ul><li>Blog </li></ul><ul><ul><li>Be relevant, talk about tech/design/projects </li></ul></ul>
  20. 20. 4. Network Online <ul><li>Twitter </li></ul><ul><ul><li>Huge developer community </li></ul></ul><ul><li>Blog </li></ul><ul><ul><li>Be relevant, talk about tech/design/projects </li></ul></ul><ul><li>Don't Be Shy! </li></ul>
  21. 21. 5. Network in Person <ul><li>Dress appropriately </li></ul><ul><ul><li>Not too casual, but not too formal either </li></ul></ul>
  22. 22. 5. Network in Person <ul><li>Dress appropriately </li></ul><ul><ul><li>Not too casual, but not too formal either </li></ul></ul><ul><li>Talk around NDA </li></ul><ul><li>Try to be yourself </li></ul>
  23. 23. 5. Network in Person <ul><li>Dress appropriately </li></ul><ul><ul><li>Not too casual, but not too formal either </li></ul></ul><ul><li>Talk around NDA </li></ul><ul><li>Try to be yourself </li></ul><ul><li>Business Cards </li></ul>
  24. 24. 6. At GDC
  25. 25. 6. At GDC <ul><li>Career Pavilion </li></ul><ul><ul><li>It's a zoo </li></ul></ul>
  26. 26. 6. At GDC <ul><li>Career Pavilion </li></ul><ul><ul><li>It's a zoo </li></ul></ul><ul><li>Sessions </li></ul><ul><ul><li>Where the “real” people usually hang out </li></ul></ul>
  27. 27. 6. At GDC <ul><li>Career Pavilion </li></ul><ul><ul><li>It's a zoo </li></ul></ul><ul><li>Sessions </li></ul><ul><ul><li>Where the “real” people usually hang out </li></ul></ul><ul><ul><li>Emphasis on “hang out” </li></ul></ul>
  28. 28. 6. At GDC <ul><li>Career Pavilion </li></ul><ul><ul><li>It's a zoo </li></ul></ul><ul><li>Sessions </li></ul><ul><ul><li>Where the “real” people usually hang out </li></ul></ul><ul><ul><li>Emphasis on “hang out” </li></ul></ul><ul><li>Parties </li></ul>
  29. 29. 6. At GDC <ul><li>Career Pavilion </li></ul><ul><ul><li>It's a zoo </li></ul></ul><ul><li>Sessions </li></ul><ul><ul><li>Where the “real” people usually hang out </li></ul></ul><ul><ul><li>Emphasis on “hang out” </li></ul></ul><ul><li>Parties </li></ul><ul><ul><li>Further emphasis on “hang out” </li></ul></ul>
  30. 30. 7. Finding Jobs <ul><li>Stalk, and then stalk more </li></ul>
  31. 31. 7. Finding Jobs <ul><li>Stalk, and then stalk more </li></ul><ul><li>Might find you </li></ul>
  32. 32. 7. Finding Jobs <ul><li>Stalk, and then stalk more </li></ul><ul><li>Might find you </li></ul><ul><li>Half the time positions are unlisted </li></ul>
  33. 33. 7. Finding Jobs <ul><li>Stalk, and then stalk more </li></ul><ul><li>Might find you </li></ul><ul><li>Half the time positions are unlisted </li></ul><ul><li>The job you can never get is the job you don't try for </li></ul>
  34. 34. 8. Getting the Job <ul><li>Interviews </li></ul>
  35. 35. 8. Getting the Job <ul><li>Interviews </li></ul><ul><ul><li>Be yourself, be cool: personality is being tested too </li></ul></ul>
  36. 36. 8. Getting the Job <ul><li>Interviews </li></ul><ul><ul><li>Be yourself, be cool: personality is being tested too </li></ul></ul><ul><ul><li>Do your research </li></ul></ul>
  37. 37. 8. Getting the Job <ul><li>Interviews </li></ul><ul><ul><li>Be yourself, be cool: personality is being tested too </li></ul></ul><ul><ul><li>Do your research </li></ul></ul><ul><ul><li>Have questions </li></ul></ul>
  38. 38. 8. Getting the Job <ul><li>Interviews </li></ul><ul><ul><li>Be yourself, be cool: personality is being tested too </li></ul></ul><ul><ul><li>Do your research </li></ul></ul><ul><ul><li>Have questions </li></ul></ul><ul><ul><li>You will be tested </li></ul></ul><ul><ul><ul><li>Verbally </li></ul></ul></ul><ul><ul><ul><li>Written </li></ul></ul></ul><ul><ul><ul><li>Whiteboard </li></ul></ul></ul>
  39. 39. 9. Tests <ul><li>Programmers </li></ul><ul><ul><li>Harder than non-game tests </li></ul></ul>
  40. 40. 9. Tests <ul><li>Programmers </li></ul><ul><ul><li>Harder than non-game tests </li></ul></ul><ul><ul><li>Memory Management </li></ul></ul>
  41. 41. 9. Tests <ul><li>Programmers </li></ul><ul><ul><li>Harder than non-game tests </li></ul></ul><ul><ul><li>Memory Management </li></ul></ul><ul><ul><li>3D Math </li></ul></ul>
  42. 42. Programmers <ul><li>Harder than non-game tests </li></ul><ul><li>Memory Management </li></ul><ul><li>3D Math </li></ul><ul><li>Thread safe Code </li></ul>
  43. 43. Programmers <ul><li>Harder than non-game tests </li></ul><ul><li>Memory Management </li></ul><ul><li>3D Math </li></ul><ul><li>Thread safe Code </li></ul><ul><li>Bug spotting / Optimization </li></ul><ul><li>Commenting / Clarity </li></ul>
  44. 44. Programmers <ul><li>Harder than non-game tests </li></ul><ul><li>Memory Management </li></ul><ul><li>3D Math </li></ul><ul><li>Thread safe Code </li></ul><ul><li>Bug spotting / Optimization </li></ul><ul><li>Commenting / Clarity </li></ul><ul><li>Data management </li></ul>
  45. 45. 9. Tests <ul><li>Artists </li></ul><ul><ul><li>Often tool is specified (either Maya or Max) </li></ul></ul>
  46. 46. 9. Tests <ul><li>Artists </li></ul><ul><ul><li>Often tool is specified (either Maya or Max) </li></ul></ul><ul><ul><li>Looking for: </li></ul></ul><ul><ul><ul><li>Quality </li></ul></ul></ul><ul><ul><ul><li>Speed </li></ul></ul></ul><ul><ul><ul><li>Optimization </li></ul></ul></ul>
  47. 47. 9. Tests <ul><li>Artists </li></ul><ul><ul><li>Often tool is specified (either Maya or Max) </li></ul></ul><ul><ul><li>Looking for: </li></ul></ul><ul><ul><ul><li>Quality </li></ul></ul></ul><ul><ul><ul><li>Speed </li></ul></ul></ul><ul><ul><ul><li>Optimization </li></ul></ul></ul><ul><ul><li>Modeling: build a room </li></ul></ul>
  48. 48. 9. Tests <ul><li>Artists </li></ul><ul><ul><li>Often tool is specified (either Maya or Max) </li></ul></ul><ul><ul><li>Looking for: </li></ul></ul><ul><ul><ul><li>Quality </li></ul></ul></ul><ul><ul><ul><li>Speed </li></ul></ul></ul><ul><ul><ul><li>Optimization </li></ul></ul></ul><ul><ul><li>Modeling: build a room </li></ul></ul><ul><ul><li>Animation: walk cycle is the classic test </li></ul></ul>
  49. 49. 9. Tests <ul><li>Artists </li></ul><ul><ul><li>Often tool is specified (either Maya or Max) </li></ul></ul><ul><ul><li>Looking for: </li></ul></ul><ul><ul><ul><li>Quality </li></ul></ul></ul><ul><ul><ul><li>Speed </li></ul></ul></ul><ul><ul><ul><li>Optimization </li></ul></ul></ul><ul><ul><li>Modeling: build a room </li></ul></ul><ul><ul><li>Animation: walk cycle is the classic test </li></ul></ul><ul><ul><li>Texturing: model unwrap+texture, terrain painting </li></ul></ul>
  50. 50. 9. Tests <ul><li>Designers </li></ul><ul><ul><li>Short response questions </li></ul></ul>
  51. 51. 9. Tests <ul><li>Designers </li></ul><ul><ul><li>Short response questions </li></ul></ul><ul><ul><li>Scripting test </li></ul></ul><ul><ul><ul><li>CSE 231 Difficulty Level </li></ul></ul></ul>
  52. 52. 9. Tests <ul><li>Designers </li></ul><ul><ul><li>Short response questions </li></ul></ul><ul><ul><li>Scripting test </li></ul></ul><ul><ul><ul><li>CSE 231 Difficulty Level </li></ul></ul></ul><ul><ul><li>Level Editor test </li></ul></ul>
  53. 53. 10. Most Importantly
  54. 54. 10. Most Importantly KNOW
  55. 55. 10. Most Importantly KNOW YOUR
  56. 56. 10. Most Importantly KNOW YOUR SHIT
  57. 57. Questions / Comments?

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