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ONLINE TV, a quick run through some basics

ONLINE TV, a quick run through some basics

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  • Transcript

    • 1. TV ONLINE
    • 2. TV Online
      • What is it?
      • TV through your broadband connection rather than through an arial or cable
      • What isn’t it?
    • 3. TV Online is like Skype
      • "Both use broadband net connections to carry information, like video and voice, in packets of data instead of conventional means.”
      • Source: BBC
    • 4. SO….. IS IT ANY GOOD?
    • 5. YES
    • 6. NO
    • 7. In other words…
      • “Since it uses internet technology, IPTV could mean more choice of programmes, more interactivity , more tailored programming, and more localised content outside of conventional satellite, digital cable, and terrestrial broadcasts.”
      • Source: BBC
    • 8. Many companies are offering IPTV services today
    • 9. Cable & Satellite
      • Their core business has always been Video
      • Cable & Satellite operators have noticed demand change from their consumers, where demand is being driven by increased need for control of the TV
      • VOD is driving the growth, not broadcast TV
    • 10. Consumer
      • Rise in broadband penetration in the UK has led to consumers enjoying a more ‘ connected entertainment experience ’
      • However, at the moment the internet is connected to the PC – limiting!
      • Microsoft and other companies (i.e. Apple) are however looking at ways to bring the PC into the Home! Even Google is rumoured to be joining the bandwagon!
    • 11. Zattoo
      • Download App. Watch Live TV
    • 12. Tioti
      • Log Favourite Shows you new episodes & where to find them via wiki-like UGC
    • 13. Hulu
      • TV Online Use Hotspot Shield
    • 14. Joost
      • Download Application 100s of channels
    • 15. Conclusion
      • ONLINE TV is happening now
      • It provides opportunities and challenges
      • It’ll drive new applications
      • It’ll continue to change the user perception on content
      • Forward to the Future!

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