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Tv 2.0
 

Tv 2.0

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ONLINE TV, a quick run through some basics

ONLINE TV, a quick run through some basics

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Tv 2.0 Tv 2.0 Presentation Transcript

  • TV ONLINE
  • TV Online
    • What is it?
    • TV through your broadband connection rather than through an arial or cable
    • What isn’t it?
  • TV Online is like Skype
    • "Both use broadband net connections to carry information, like video and voice, in packets of data instead of conventional means.”
    • Source: BBC
  • SO….. IS IT ANY GOOD?
  • YES
  • NO
  • In other words…
    • “Since it uses internet technology, IPTV could mean more choice of programmes, more interactivity , more tailored programming, and more localised content outside of conventional satellite, digital cable, and terrestrial broadcasts.”
    • Source: BBC
  • Many companies are offering IPTV services today
  • Cable & Satellite
    • Their core business has always been Video
    • Cable & Satellite operators have noticed demand change from their consumers, where demand is being driven by increased need for control of the TV
    • VOD is driving the growth, not broadcast TV
  • Consumer
    • Rise in broadband penetration in the UK has led to consumers enjoying a more ‘ connected entertainment experience ’
    • However, at the moment the internet is connected to the PC – limiting!
    • Microsoft and other companies (i.e. Apple) are however looking at ways to bring the PC into the Home! Even Google is rumoured to be joining the bandwagon!
  • Zattoo
    • Download App. Watch Live TV
  • Tioti
    • Log Favourite Shows you new episodes & where to find them via wiki-like UGC
  • Hulu
    • TV Online Use Hotspot Shield
  • Joost
    • Download Application 100s of channels
  • Conclusion
    • ONLINE TV is happening now
    • It provides opportunities and challenges
    • It’ll drive new applications
    • It’ll continue to change the user perception on content
    • Forward to the Future!