DESIGNING FOR MOBILE “ Gotchas” to get it. What we’ve learned so far. DEEPSPACE mobile

Know your user. DEEPSPACE mobile

Mobile has context. DEEPSPACE mobile

Interruptive and distraction experience

mobile has context Interruptive & distraction experience - Multi-tasking - Distraction = Entertainment/ Gaming DEEPSPACE mobile

Interruptive & distraction experience

mobile has context interruptive & distraction experience Incremental experience - Stop/start interaction DEEPSPACE mobile

interruptive & distraction experience

Incremental experience

Solution: Build use case around your users context. DEEPSPACE mobile

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Have you used a mobile phone lately? DEEPSPACE mobile

Design for people who can’t read good

32 AT&T 39 Verizon 30 Sprint 33 T-mobile Number of device types currently sold by the Top four carriers. DEEPSPACE mobile

scroll wheel trackball touch screen stylus numeric keypad QWERTY keyboard “ sure”type t-9 keyboard d-pad joystick DEEPSPACE mobile

Solution: Less is more. DEEPSPACE mobile

design for less balance content with clicks consider screen size and scroll-ability keep navigation simple. big buttons, quick links, “start over” button streamline content can’t rely on consistent formatting hardware has limits small cache size and working memory DEEPSPACE mobile

balance content with clicks

consider screen size and scroll-ability

keep navigation simple.

big buttons, quick links, “start over” button

streamline content

can’t rely on consistent formatting

hardware has limits

small cache size and working memory

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Dive deep on the technology. DEEPSPACE mobile

19+ Mobile browsers embedded by carriers or device manufacturers Mobile SafariPocket Internet ExplorerBlackberry BrowserOpera MiniOpenwaveBrewBlazer (Palm) Nokia NetfrontSidekick Browser (Danger)Android DEEPSPACE mobile

21+ Number of user installable mobile browsers DEEPSPACE mobile

iPhone Rendering DEEPSPACE mobile

iPhone Rendering DEEPSPACE mobile

Blackberry Rendering DEEPSPACE mobile

Windows Mobile Rendering DEEPSPACE mobile

Moto RAZR Rendering DEEPSPACE mobile

Solution: Test, test, test. But build for the future. DEEPSPACE mobile

Standards will save us all. Device churn will bring newer standards based software into the mix new browsers from MS, Nokia, Android, Mozilla/Firefox, Opera focusing on desktop equivalent rendering. Lower end devices = lower end users value-conscious users aren’t paying for mobile data DEEPSPACE mobile

Device churn will bring newer standards based software into the mix

new browsers from MS, Nokia, Android, Mozilla/Firefox, Opera focusing on desktop equivalent rendering.

Lower end devices = lower end users

value-conscious users aren’t paying for mobile data

Know your user. Imagine a solid mobile use case. Less is more Design for simple, short interactions Build for the future. Develop with standards, let the mobile past go. DEEPSPACE mobile

Q+A DEEPSPACE mobile