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Ftv fontaine
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Ftv fontaine

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  • 1. and Smart TV in FranceReal Experience for Private & Public Broadcasters Bernard Fontaine | France Télévisions Technology Prospective Director Moscow March 6th 2012
  • 2. What is OTT TV for French Broadcasters ? Result of a 2 years intensive work group to achieve a European  open standard for an HBB solution, based on internet standardized  solutions. Insurance to be present on all compatible connected TV,  and easy to propose a new content directly with the TV program. Common interest between private and public broadcasters, with  France Télévisions and TF1 for coordination and official  representation of French broadcasters in the steering board of the  European HbbTV  Consortium. Official support last summer of the CSA, the broadcast French  regulator, to allow the French broadcasters to launch HbbTV  services on their TV programs. The authority launch this month an  official Connected TV working  Main French Broadcasters have B to B agreement to be presentSmart TV on CE Manufacturers Smart TV Portal, with same or different Content (vs. their HbbTV content). Broadcasters want to test  this option to access to their content. Moscow March 6th 2012
  • 3. What is HbbTV for French Broadcasters ?• Announcement of all the major TV manufacturers to have HbbTV TV sets in  the French retail for almost all their connected TV sets, and support of the  main French retailers (reality since 2011). etc...• Quick upgrade of DTT French multiplexes to  support HbbTV content on the national network.• Permanent coordination in two instances :  ‐ GT1 workgroup with the CSA authority and  the French Ministry of Industry ‐ HD Forum association Moscow March 6th 2012
  • 4. First results after 6 months of experience for HbbTV between private & public French Broadcasters Best practices document for a  common interactive services  ergonomic experience
  • 5. First results after 6 months of experience for HbbTV between private & public French Broadcasters W IKI Online collaborative  knowledge database for  HbbTV editors Moscow March 6th 2012
  • 6. First results after 6 months of experience for HbbTV between private & public French Broadcasters Common technical specs of a  back‐office to manage HbbTV  multiplex dedicated features  (work in progress) Moscow March 6th 2012
  • 7. First results after 6 months of experience for HbbTV between private & public French Broadcasters HbbTV open source  authoring tools in the  openHbb public project Moscow March 6th 2012
  • 8. First results after 6 months of experience for HbbTV between private & public French Broadcasters + Work in progress on a  new retail label with :  • Adaptive streaming with MPEG DASH  (HbbTV 1.5 ) • 2 proposed DRM : Marlin & Microsoft  PlayReady for VOD content protection  Moscow March 6th 2012
  • 9. Connectable TV for the French Market 15 Millions  of connected TV will be sold in France next 3 years2011 9
  • 10. Managed or Unmanaged Network, a real challenge beetween actors to deliver  broadband content with QoS on a TV Screen…BroadcastersCE ManufacturersInternet Service ProvidersNetwork OpératorsRegulators
  • 11. A Complete                 Platform is targeted for : Real‐Time, Massive Content Delivery, Dynamic broadcast allocation… CREATION DELIVERY MARKETING BROADCAST Authoring  Analytics Cloud Hosting DSM‐CC tools Tools E‐commerce Massive  Regional opt‐ Rendering Real‐time  out Computing Customer  Accounts Video  Dynamic PID Transcoding Massive  Allocation Platform Audience CDN Advertising Broadcast  Bandwidth DRM gestion QoS Billing Management 11 Moscow March 6th 2012
  • 12. State of Connected TV production in FRANCE  (March  2012) « ARTE+7 » catch‐Up  service and « ARTE Live  Web » VOD service Zapping banner to access HbbTV content National DTT Deploymentwith broadband HbbTV Content for all TV brand compatible HbbTV contextual + content on the TV show  « Les Combattants de  l’Ombre »« Smart TV » b to b agreementon CE Manufacturers portals Moscow March 6th 2012
  • 13. State of Connected TV production in FRANCE  (March  2012) Dynamic zapping banner for HbbTV service notification Live Radios EPG Music News National DTT Deploymentwith broadband HbbTV Content for all TV brand compatible « NRJ12 Replay » + Catch-Up TV service« Smart TV » b to b agreementon CE Manufacturers portals Moscow March 6th 2012
  • 14. State of HbbTV production in FRANCE in november 2011 Zapping banner for HbbTV service notification M6 EPG and TV detail for Programs National DTT Deploymentwith broadband HbbTV Content for all TV brand compatible News about TV + Programs« Smart TV » b to b agreementon CE Manufacturers portal
  • 15. State of Connected TV production in FRANCE  (March  2012) Zapping banner for HbbTV service notification Live News National DTT Deploymentwith broadcast & broadband HbbTV Content France Télévisionsfor all TV brand compatible + EPG +« Smart TV » b to b agreementon CE Manufacturers portal Moscow March 6th 2012
  • 16. State of Connected TV production in FRANCE  (March  2012) Regional News Weather Forecast National DTT Deploymentwith broadcast & broadband HbbTV Content Integration offor all TV brand compatible + Social Networks +« Smart TV » b to b agreementon CE Manufacturers portal
  • 17. State of Connected TV production in FRANCE  (March  2012) Contextual Sport application IBC 2011 Award Winner « News, Sport & Entertainement » category National DTT Deploymentwith broadcast & broadband New projects for 2012 coming soon… HbbTV Contentfor all TV brand compatible + Moscow March 6th 2012
  • 18. B to B agreement with CE ManufacturersExample of B to Bagreement forFrance Télévisionsnews catch-up TVbroadband servicewith all daily newsvideo programs Moscow March 6th 2012
  • 19. State of Connected TV production in FRANCE  (March  2012) Trial in progress on the TF1  HD national DTT network TRIAL IN PROGRESS Accessible with non‐public  key‐code during the trial National DTT Deploymentwith broadband HbbTV Content for all TV brand compatible +« Smart TV » b to b agreementon CE Manufacturers portal Moscow March 6th 2012
  • 20. State of Connected TV production in FRANCE  (March  2012) CANAL+ is currently working on HbbTV projects for  their free‐to‐air TV Channel. They are also is waiting for the next HbbTV update to  facilitate HbbTV integration on their pay‐tv Channel National DTT Deployment Broadband HbbTV Content only Coming soon +« Smart TV » b to b agreementon CE Manufacturers portal Moscow March 6th 2012
  • 21. State of Connected TV production in FRANCE  (March  2012) TRIAL IN PROGRESS Trial in progress on the  Direct 8 and Direct Star on  the national DTT network Accessible with non‐public  TRIAL IN key‐code during the trial PROGRESS National DTT DeploymentBroadband HbbTV Content only Coming soon Moscow March 6th 2012
  • 22. Thanks! Moscow March 6th 2012

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