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6 di franchesco sony

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  • 1. Open Public Space Renaud Di Francesco Director Europe Technology Standards Office SONY Smart Home & Open Work Place, Moscow, 5 June, 2012 1
  • 2. Smart Home  Open Public Space  Open Work Place • NEW light of – Connectivity/Cloud resource pooling & sharing for efficiency – Big Data intelligent & considerate use Smart Home Open Public Space Open Work Place Lifestyle Shared space -We are what we like We are in transit Lifestyle Entertainment Connect Sony’s « Go create » user transport, digital We are what we do. empowerment We expect efficiency We mean business Let it be fun With Quality of Experience Smart Home & Open Work Place, Moscow, 5 June, 2012 2
  • 3. Functionalities in Open Public Space• Society  People – Surveillance SONY solutions• People  Society available – Social networks, User Generated Content• Connect – Digital • WiFi, Mobile – Multimodal transport • Ticketing • Transport• Society & Market – Orient, guide, advertise • Digital signage – Consume • Shopping • News • Entertainment Smart Home & Open Work Place, Moscow, 5 June, 2012 3
  • 4. Business cases• Sony’s digital signage solution (displays) – French Post Office, 2500 locations equipped – Surveillance (networked cameras) Smart Home & Open Work Place, Moscow, 5 June, 2012 4
  • 5. Big Data source:http://www.whitehallmedia.co.uk/bda/• 40% projected growth in global data generated every year vs 5% growth in global IT Spending• 250 Billion Euros potential annual value to Europe’s Public Sector• 60% potential annual increase in retailers operating margins possible with big data.• Over 1.5million more data savvy managers needed to take full advantage of big data. Smart Home & Open Work Place, Moscow, 5 June, 2012 5
  • 6. Technical requirements• Coexistence – Multiple networks, interference in radio domain • Ex: DVB-T family vs LTE@800 MHz – Solutions being developed• Coverage – Indoor positioning • Ultimate step in navigation • Application to personalisation of user information – Deep indoor radio network coverage • Radio engineering • Base station, micro/femto/pico-cell • Handover, network management• Interoperability – Mobility (stationary): IEEE 802.11 “WiFi” family – Mobile: 3GPP family, with LTE, etc – Power Line Communication: ETSI – Surveillance camera networks: ONVIF (IEC/ISO) – Machine to Machine connectivity: ETSI M2M, 3GPP MTC, ITU-T M2M FG, etc – Contactless for physical transactions like ticketing, payment: NFC Forum (ISO/IEC) Smart Home & Open Work Place, Moscow, 5 June, 2012 6
  • 7. Open Public Space: Music case study• Understand people through their Music – Understand what music they listen to, why and how – Listening together, belonging to an identified tribe : it’s called radio (3hrs/day per person in Europe) • Free translation : a radio is a social network, right ?• Live Music – Concert anywhere vs somewhere special – Listening & experiencing live or digital – Interplay between physical location and digital delocalisation• A lifestyle story – Music in all forms : content and style driven• Personal experience, freedom – Listening the way I want : personal recorded music, streaming, any platform, inwards (headphones) and outwards (loudspeakers), any style, any street style (dress for music, dressed by music) Smart Home & Open Work Place, Moscow, 5 June, 2012 7