12 Business Social Media Mistakes

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This slideshow summarizes some of the most common social media marketing mistakes made by businesses, big and small.

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  • Très intéressant !!!! Félicitations !!!!!! Merci pour le partage. Amitiés de France. Bernard
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  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • Talk about my business and what I do. I put together this workshop series because this is the process I went through for my business and I wanted to share it with other small business owners. I do no paid marketing or advertising for my business – while there is a place for both traditional marketing and social media marketing, I really want to educate small business owners on this free marketing resource if the cost of traditional marketing is going to break your bank. Housekeeping – do you have all the handouts? The URLs I’ll be referring to are listed in your resource guide. If I missed one, just let me know and I’ll email it to you. Extension cords and power strips in the back. Bathrooms are around the corner…If you need to go, GO! Short introductions through the room – 15 second, name, business and why you’re here. I want this hour to be a conversation more than a dialogue – I find that the groups I interact with get more from the discussion this way.
  • 12 Business Social Media Mistakes

    1. 1. 12 Business Social Media Mistakes
    2. 2. How many people stuck to the slide-rule, even after the calculator was invented? #1: Ignoring the utility and power of social media
    3. 3. Can anyone set up a business like that? #2: Plunging in without a plan and objectives
    4. 4. Do businesses sell to the whole world or target a niche? #3: Not determining the relevance, before making a profile on a social media website
    5. 5. How many of us follow the same protocol while talking to our colleagues, and business associates? #4: Not speaking until you think you've perfected your speech
    6. 6. Do sales people go about their business this way? #5: Greeting everyone with a sales pitch!
    7. 7. Do people (like you and I) choose their real world friends and associates like that? #6: Going all out to make friends, followers, fans, etc indiscriminately.
    8. 8. How many businesses circulate their print ad copy on the radio, the TV, the Internet, billboards, etc? #7: Publishing identical content on every social media platform
    9. 9. How many humans would relate better to their computer than their colleagues, friends and family and themselves? #8: Automating all of your publishing to twitter, facebook, etc.
    10. 10. Can you afford to be indifferent of what your customers, employees, competitors, and media, say about you. #9: Not bothering if someone badmouths or “goodmouths” you over the Internet
    11. 11. Would it work if we thought that the world was static, that our customers won't change, neither would laws, and that it would stay bright and sunny forever. #10: Not following the trends in social media
    12. 12. Despite all the advances in medicine, can doctors claim to have invented a potion to make us immortal? #11: Believing that social media is a fast acting magical cure
    13. 13. How many of us haven't ever glanced over our company's balance sheets since we started up? #12: Not bothering to measure your efforts
    14. 14. "I hear and I forget. I see and I remember. I do and I understand."
    15. 15. Make Your Business a Success Story VISIT www.IndiaMART.com THANK YOU!

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