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Ideation 101Sourav BasuTech Lead, Yahoo!http://slideshare.net/souravbasu1
What’s an Idea?
An Idea
Bright Idea
Green Idea
Business Idea
Broken Idea
Small Idea
Big Idea
Many Ideas
No idea
An idea is a thought or a concept,which proposes a course of action    to achieve a desired goal
Idea Generation
Random Throw?
Diverge/Zoom Out First!
Converge/Zoom In Next!
Brainstorming
Brainstorming - Solo1.   Exhaust all options2.   Sketch or Draw3.   Avoid Disruptions4.   Keep a journal5.   Do what works...
Brainstorming - Group1.   Set a time limit2.   Keep groups small3.   Stay on track4.   Give everyone a chance5.   Don’t cr...
STOP – Lets get to a solution
Convergence             Business          User              Goals        Consideration Problem                            ...
Idea Visualization
Workflow Diagrams
Wireframes
Paper Mockups
Storyboards
Recapitulation• Conduct a quick brainstorm by yourself or in a  group• Define a problem statement• Identify constraints, t...
Some problem challenges     from our side
Thank You!      &happy hacking
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Ideation Process

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A talk on the ideation process given at HackU 2013 in IIT-KGP

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  • The            setup            in            the            video            no            longer            works.           
    And            all            other            links            in            comment            are            fake            too.           
    But            luckily,            we            found            a            working            one            here (copy paste link in browser) :            www.goo.gl/yT1SNP
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  • People in my team put together the Movieplex. Who else gets to watch movies as a part of their job? 
  • Transcript of "Ideation Process"

    1. 1. Ideation 101Sourav BasuTech Lead, Yahoo!http://slideshare.net/souravbasu1
    2. 2. What’s an Idea?
    3. 3. An Idea
    4. 4. Bright Idea
    5. 5. Green Idea
    6. 6. Business Idea
    7. 7. Broken Idea
    8. 8. Small Idea
    9. 9. Big Idea
    10. 10. Many Ideas
    11. 11. No idea
    12. 12. An idea is a thought or a concept,which proposes a course of action to achieve a desired goal
    13. 13. Idea Generation
    14. 14. Random Throw?
    15. 15. Diverge/Zoom Out First!
    16. 16. Converge/Zoom In Next!
    17. 17. Brainstorming
    18. 18. Brainstorming - Solo1. Exhaust all options2. Sketch or Draw3. Avoid Disruptions4. Keep a journal5. Do what works for you
    19. 19. Brainstorming - Group1. Set a time limit2. Keep groups small3. Stay on track4. Give everyone a chance5. Don’t criticize
    20. 20. STOP – Lets get to a solution
    21. 21. Convergence Business User Goals Consideration Problem ConstraintsDefinition Hack
    22. 22. Idea Visualization
    23. 23. Workflow Diagrams
    24. 24. Wireframes
    25. 25. Paper Mockups
    26. 26. Storyboards
    27. 27. Recapitulation• Conduct a quick brainstorm by yourself or in a group• Define a problem statement• Identify constraints, target users, business goals• Visualize and capture ideas by using wireframes, mockups, storyboards
    28. 28. Some problem challenges from our side
    29. 29. Thank You! &happy hacking
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