Soupoftheday -Quadrant of Sustainability
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Soup of the Day Quadrant of Sustainability

Soup of the Day Quadrant of Sustainability

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  • Entrepreneur Bottom line is to make a profit Addresses social issues and problems Using a business approach Not Charity work Not Corporate Social Responsibility "Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime. " by Lao Tzu

Soupoftheday -Quadrant of Sustainability Presentation Transcript

  • 1. CHANGEMAKERS: Noemi M. Pamintuan-Jara SoupOftheDay, Inc.(SOD) Dir for SE February 5, 2010 6 th Mindanao Business & Management Youth Congress How the Youth Can Become SOCIAL ENTREPRENEURS
  • 2. 3 QUESTIONS to uncover the next WAVE of CHANGE
    • 1. What change do you want to see in your PERSONAL LIFE right now?
    2. What change do you want to see in your COMMUNITY & COUNTRY by the year 2015? 3. What change campaigns or IDEAS would you SUPPORT ? Source: SEAChange Youth Report 2009
  • 3.
    • BIZ STONE,
    • Twitter
    • Co-founder
    Global Change Icons RANDI ZUCKERBERG, Facebook Marketing Director SIR BOB GERDOLF , Live Aid Founder DONALD TRUMP , Real Estate Magnate NANDO PARRADO , Andes Mountain Airplane Crash Survivor TONY FERNANDES, Air Asia CEO
  • 4. YOUTH REPORT
    • 1. PERSONAL CHANGE : It's not just about helping myself but how I can help others
        • Desire to help family and/or community
        • Can see problems in own lives & society AND want to be able to do something about it
  • 5.
    • 2. COMMUNITY CHANGE : Change in leadership & change in mindset of people
      • For other SEA countries, they only want a change in mindset of people
      • TOP THEMES: Environment, Education
    YOUTH REPORT
  • 6. YOUTH REPORT
    • 3. CAMPAIGNS WE SUPPORT : It's not about the issues, it's about the impact
      • Aware of many issues but hungry for campaigns with wider reach , impact , involvement
      • Motivated by campaigns with clear impact
      • TOP THEMES: Environment, Education
  • 7. YOUTH REPORT
    • SPECIFIC COMMUNITY ISSUES
    • RAISED BY FILIPINO YOUTH
    • Filipino (& Vietnamese) youth voice strong feelings about eradication of poverty
      • Pinoy youth would like to address HUNGER ISSUES among the poor in the Philippines
      • PATRIOTISM – buy local brands, promote local brands internationally
  • 8. Social Entrepreneur Hunger Poverty Environment PROFIT???
  • 9. Social Entrepreneur
    • One who creates social enterprises
    • Creates and transforms markets into arenas for pursuing sustainable development
    • A person who innovates ways of providing access to social & economic services for the poor
    • Creates wealth opportunities for social development, economic & environmental sustainability
  • 10. webpage http://soupoftheday.weebly.com Email addres : [email_address]
  • 11. Is a social enterprise that aims to catalyze a movement for sustainable livelihood on agribusiness & at the same time engages student participants of Xavier University's Student Entrepreneurship Program (SEP) by training them into becoming Social Entrepreneurs
  • 12. Soft Launch December 2009 Dean Virginia Yacapin of XU's School of Business Management and VP for Research and Social Outreach Atty. Nonette Royo-Faye cut the ribbon
  • 13. Incorporates VISUAL , EMOTIONAL , FUNCTIONAL and FINANCIAL tools to address the needs of people at the bottom of the pyramid through a social entrepreneurship model
  • 14. PYRAMID of the CAPITALIST SYSTEM Source: http://en.wikipedia.org/wiki/Bottom_of_the_pyramid Capitalism We Fool You We Rule You We Shoot at You We Eat for You We Feed All We Work for All
  • 15.
    • 1. VISUAL Tool
        • Kiosk provides awareness among consumers of the process that the food product or produce went through
  • 16.
    • 1. VISUAL Tool
      • The Food Kiosk and the Brand serves as a visual representation of the bustling socio-economic activity that goes on in Soup of the Day's Quadrant of Sustainability
  • 17. Quadrant of Sustainability
  • 18.
    • 2. EMOTIONAL Tool
      • Engages students, the community and society to address basic problems in Mindanao such as HUNGER and POVERTY
  • 19. Participating students learn the consultative participatory process of engaging in communities by assessing their needs, spotting possible economic opportunities & bridging them to the market as socially responsible entrepreneurs
  • 20. Datu Cesar of Pamalihi Community in Balingasag in a lively discussion with students and administrators under the XU-RSO Student Entrepreneurship Program
  • 21. 3. FUNCTIONAL Tool
  • 22.
    • Tribal Council(TC)
    • buys at Php 7.00
    • Brgy. Head (Datu)
    • sells to TC
    • & earns Php 2.00
    • for Brgy. Fund
    • Individual Member
    • Sells to Brgy. Head
    • at Php 5.00
    Professional Entrepreneurs & Student Entrepreneurs connect community to Market PAMALIHI COMMUNITY Provide capital to the Tribal Council Business whether investment, dole out, or in kind properly accounted for FAIR EQUITY Each layer is protected and benefits fairly Lemon Grass (Tanglad) Oil Distillation Business
  • 23. 4. FINANCIAL Tool: FAIR EQUITY Tribal Council(TC) Sells to Market at Php20 Brgy. Head (Datu) sells to TC at Php7 & earns Php2 for Brgy. Fund Individual Member Sells to Brgy. Head at Php5 EVERYONE in the quadrant! But Persons at the bottom of the pyramid are protected immediately and takes the bigger share of the pie and not exploited ! Who EARNS ? PROFIT WHERE INCOME GOES Tribal Council (represented by Datus of 12 barangays) Php 13.00 less Php 9.00 (operating, processing & logistical cost) = Php 4.00 Shared among stakeholders in the quadrant Individual Brgy. Php 2.00 Tribal Brgy. Fund for managing & support of members for other projects (diversification) Community Member (Farmer) Php 5.00 FARMER
  • 24. 4. FINANCIAL Tool : Mobility in the Economic Pyramid
  • 25. How can the Student Entrepreneur's skills and strengths contribute to the whole process? Innovative Business and Marketing Ideas!
  • 26. Freshly harvested organically grown corn available tomorrow starting 8 a.m. at XU. Pls retweet :)
  • 27. Mindanao Youth play FarmVille for real: Harvesting organic tomatoes in 2 weeks! Sundried tomatoes also available. Place orders now !
  • 28. How do you connect and share about your Social Enterprise with the people in your life? :)
  • 29. Expected IMPACT
    • COMMUNITY
      • sustainable livelihood through diversified crops
      • partner's skills matched with market demand
      • community integration in the socio-economic system
      • Dignity of Labor
      • greater concern, revival & protection of cultural heritage & environment
      • ownership
  • 30.  
  • 31.
      • Expected IMPACT
      • 2. STUDENTS: “Good” & educated people
    • improved interpersonal skills
    • innovative business skills
    • entrepreneurs with social conscience
  • 32. Expected IMPACT
      • 3. CONSUMERS:
    • food security
    • good nutrition
    • awareness of green consumerism
    • minimizing diet-related disease
  • 33. Social Problem + Innovative Business Solution = Social Entrepreneurship
  • 34. Can the Youth become effective Changemakers/Social Entrepreneurs? “ We are the CHANGE that we seek.” “ We are the ones we've been waiting for ???