IGOp o le
ep
Thee s w y to g t in to h w o a a ns
ay a e uc ith rg nis tio
Campbell Scott (CEO)
campbell@igopeople.com
+353 86 8149050
@campbellscott

Ag nd
e a
• Why consider social media?
• What are the trends?
• IGOpeople overview
− Case studies
− Getting started
− Benefits

jonrawlinson

Getting in
touch with
businesses
can be a
very
frustrating
experience!
jonrawlinson

Traditional
media is
changing!
Audiences
engage
through a
range of
media

IGOpeople
makes it
easy for
people to
get in touch
with
businesses

W t isIGOp o le
ha ep ?
• IGOpeople is a network for businesses and their
customers
• It allows businesses to:-
− Listen - research what customers are saying - capture needs
and attitudes
− Promote - reach new customers
− Support - offer customer support
− Inform - inform and build reputation

IGOpeople is the only online network
P s ning
o itio for both businesses and consumers,
that promotes all aspects of customer contact
Public
Private
B2C Engagement

Ad p n
o tio
IGOpeople - User Growth
12000 700
Organisation Licenses
600
10000
Unique Visitors
500
8000
400
Unique Visitors (pm)
6000
Licenses (cum)
300
4000
200
2000
100
0 0
DEC JAN FEB MAR APR MAY JUN
(EST)

Tw r Func ns
itte tio
• Presents a view of business to consumer
messaging on twitter
• Helps a business to:
− Manage the volume of twitter messages and track resolution
− Allow multiple agents to manage the business twitter account
− View a conversation history with each customer
− Present a threaded conversation on IGOpeople

C m e ia
o m rc l
• Business user license @ €20pm (per user)
• Annual license for €200
• Other services available:
− Training (including market overview, summary of tools and
functionality, case studies and role play)
− Advisory services - social media best practices and business
process implementation

Sum a
m ry
• IGOpeople offers a simple and effective way for
businesses to engage with customers online
• The service is growing rapidly both in the
audience reached and number of businesses
using the service