User Involvement 27th May 09Presentation Transcript
User Involvement Group Wednesday May 27th Mark Ellis Senior Producer sounddelivery
A bit about me
9 years at the BBC
BBC Southern Counties Radio
BBC Special Features Unit
BBC Radio Cambridgeshire
1 year (ish) at LBC
2 and a half years at sounddelivery
podcast & video production
bespoke communications campaigns
training workshops and events
An overview of the changing media climate
The what, the why, the how of current web tools – breaking them down to really understand how they can involve service users
Case studies and examples of good practice
Social Media on a budget– but you don’t need a huge budget to be encouraging users to engage
Applications – how can use the tools to give people a voice, have their say, feedback within an organisation but also perhaps to change media perceptions too.
Who are your service users? Is it me? Or is it me?
is really just a label for the way the internet looks today
Immigrants vs. Natives
Automatic (and will be mobile)
The brand of me
The Long Tail
Social Media tools
What’s a blog?
What's an RSS feed?
What’s a social network?
What’s a podcast?
What’s a wiki?
What’s social bookmarking?
So how can a blog
work for you?
Twitter is a kind of public instant messenger stream. You go online or on your mobile device and send text messages (”tweets”) of up to 140 characters — or about one sentence long. Your tweets can be read by others, and you can sign up to follow the messages others write so that you can read theirs.
What’s a wiki?
a Wiki is a type of website that allows the visitors to add, remove, and sometimes edit the available content. This ease of interaction and operation makes a wiki an effective tool for collaborative authoring.
What is social bookmarking?
store, tag and share links across the internet.
share links with friends… and people with similar interests.
access links from any computer.
Makes information manageable
Makes information portable – you can access your bookmarks anywhere
Connects your information and you to others
You can involve others in your research-project management
Must agree to tags
Can’t stop people tagging your content – even stuff you don’t want associated with you
Bookmarks can go out of date
Impact of blogging
Provide support, advice and information for families with disabled children, no matter what their condition or disability.
Mission and Purpose
Remove the barriers imposed by society which prevent families with disabled children achieving their full potential, and to empower these families to live the lives they want to lead.
Using social media
Using social media Using social media
Using social media Using social media Using social media Using social media
Using social media
Patients and carers can find out what other people think of local hospitals, hospices and mental health services.
And lots of people share the story of what happened to them or their family when they were ill.
Most important of all patients and carers can tell it like it is - patients and carers know what the service was like and come up with lots of great ideas about how it could be better.
Does Patient Opinion make any difference?
Improving maternity care information at Northampton
Checking on ward cleaning at Rotherham
A meeting, arranged by Patient Opinion, changes things for the better at Rotherham
Improving infection control in Portsmouth
Raising awareness about dementia in Northampton
Nursing staff retrained at Bolton, after a painful injection
Patients will be shown more consideration during MRIs at Hull Infirmary
Long wait for postmortem leads to appointment of Bereavement Manager
Social reporter training
Writing a blog
Pictures from the training
Podcasts My Brixton Emma’s interview with David Lucas http://www.museumoflondon.org.uk/English/EventsExhibitions/Community/BrixtonRiots/
Social Media on a budget
Podcasts to discuss Daniel’s story Liam’s first holiday Homeless at Christmas Rebecca’s housing estate A prisoner’s tale Tony Robinson and Alzheimer’s Society