• Save

Loading…

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

Like this presentation? Why not share!

Like this? Share it with your network

Share
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
691
On Slideshare
619
From Embeds
72
Number of Embeds
1

Actions

Shares
Downloads
0
Comments
0
Likes
0

Embeds 72

http://storify.com 72

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. soundtalks: The Power of the Radio 4 Appeal sounddelivery and the Third Sector PR and Communications Network Q & A session with Sally Flatman
  • 2. Follow along• @sounddelivery• @flatmansally• #soundtalks• Storify will go up soon after today
  • 3. Sally Flatman• Sally Flatman has been working in radio for over 20 years• Starting at Radio Merseyside- in local radio you do everything!• Then moved to Manchester to work on daily programmes for the original Radio 5 which was split between sport and children.• In 1990, she came to London to work on a Johnnie Walker daily programme for Radio 5 and then moved to Radio 4 to work for the documentaries unit and was there for over 10 years.• Children prompted a move to part-time and shes been working 2 days a week on the Radio 4 Appeal for the past 10 years.• This small appeal is over 80 years old. Last year the Radio 4 Appeal charities raised in total £800,000. The Radio 4 Christmas Appeal raised £1.5 million....so overall £2,3 million from 2 hours and 36 mins of broadcasting.
  • 4. 1. Content out of Process
  • 5. 2. Storytelling: Personal story VS the story of the Charity
  • 6. 3. The sound of your story
  • 7. 4. Amplifying your appeal
  • 8. 5. Radio needs pictures
  • 9. Q&A
  • 10. Don’t forget• Share your top tips from the night on Twitter using the hashtag #soundtalks• Follow @sounddelivery• Storify: storify.com/sounddelivery• Join the Third Sector PR and Communications Network• The next #soundtalks will be in March about Audioboo. Date TBC!