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Savvy Chavvy - Building Social Networks On Ning
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Savvy Chavvy - Building Social Networks On Ning

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Along with telling the story of savvychavvy.com (sharing the pitfalls and secrets of its success) this will be a practical session where we will set up a network live on ning. The purpose - to show …

Along with telling the story of savvychavvy.com (sharing the pitfalls and secrets of its success) this will be a practical session where we will set up a network live on ning. The purpose - to show that the technical side is easy; the difficult part is identifying need, defining purpose and cultivating an authentic and sustainable community online.

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  • 1. Savvy Chavvy – building social networks on Ning
  • 2. Citizen Journalism is…
  • 3.
    • Ordinary people
    • having conversations
  • 4. Using:
    • Blogs
    • Podcasts
    • Video blogging
    • Social Networks
    • Wikis
  • 5. Web 1.0 was all about pulling information down from the internet
  • 6. Web 2.0 is all about sharing…
  • 7.  
  • 8. … and networks…
  • 9.  
  • 10.  
  • 11. … and niche networks that you can create yourself.
  • 12. Savvy Chavvy
    • A social network for young Gypsies and Travellers in the UK
    • 2,524 members
    • Won the first Catalyst Communities award in July 2008
    • ‘ Chavvy’ is a Romany word for ‘child’
  • 13. Savvy Chavvy
    • Young Travellers use the network as a safe place to have discussions, find family members, make friends and arrange events
  • 14. Rosina Hughes is 17 from Wareham, Dorset. She says:
    • "It's great to have a site where you feel comfortable and safe discussing these things”
    • "They have Gypsy hate groups, so it's important that we have our own space."
    • “ You're all dirty” and “ you're all scum” , are some of the racist responses she says she has received on other social networking sites.
  • 15. You can set up your own network for your community or organisation by using free networks like:
    • www.ning.com
    • www.webjam.com
    • We set Savvy Chavvy up using Ning
  • 16. TOP TEN TIPS to set up a network on Ning
    • 1)Firstly, you need to consider the purpose of your network – who will be your members and why will they use this website above others? What need does your network address?
  • 17. Set Up
    • 2)Go to www.ning.com and set up your network, choosing a catchy name and Ning web address. It’s very simple; all you need is an email address and it takes a couple of minutes
  • 18. Privacy
    • 3)Choose how public or private it is going to be – can everyone on the web see and contribute to your network or will it be closed and private for your members only?
  • 19. Tagline
    • 4)Give your network a tagline and short description - what’s it all about? The tagline should consist of one pithy sentence, E.g. www.savvychavvy.com : ‘A social network for young Gypsies and Travellers in the UK’
  • 20. Features
    • 5)Next, add features to your network. You can drag and drop functions like ‘forum’, ‘chat’, ‘blog’, ‘video’ & ‘photos’ into the front page. You might, for example, place the ‘forum’ function prominently in the middle of the page if having discussions is the main purpose of your network
  • 21. Design
    • 6)Choose a design – Ning will give you lots of templates to choose from and you can customize one with your own choice of images, fonts and colours
  • 22. Content
    • 7)Your network is now ready for content – help to define the network’s identity by starting discussions, posting photos, adding videos etc that are relevant to the purpose of the website
  • 23. People
    • 8)Invite people to the network – start by inviting relevant people and welcoming them by writing a note on their pages.
    • If you’re trying to attract a certain community don’t send out blanket invites to attract a volume of members – the quality and relevance of your members is what will help it grow and develop into a sustainable space. You can support this by writing your own relevant joining up questions
  • 24. Engage
    • 9)Keep the community active and interested – once you have a working network, keep your members engaged by making small changes to the site, adding new content and sending them relevant information (without spamming them with constant messages!)
  • 25. Extras
    • 10)Ning is free but you can purchase optional services like the removal of ads, the ability to use your own domain name and extra storage
  • 26. Contact nathalie@onroadmedia.org.uk Twitter @natmc www.onroadmedia.org.uk
  • 27.