SOCIAL MEDIA AND TWITTER<br />PRESENTED BY SOP GROUP 6<br />VINEETH <br />VINEESH <br />SOUMYA<br />
Social media<br />Social interaction<br />Web based technologies.<br />That allows user generated content.<br />social int...
Various Social Medias<br />
About Social Media<br />It has been modernized to reach consumers through the internet. <br />It has become appealing to b...
Twitter<br />A social networking and micro blogging service <br />Enables its users to send and read other users' messages...
How Do Businesses Use Twitter?<br />A restaurant tweets daily specials.<br />A ticket agency tweets about-to-expire ticket...
Advertising in Twitter<br />
Twitter's Promoted Tweets: What You Need To Know<br />New advertising program that delivers contextually <br />  relevant ...
Customer Service and Chit Chat <br />It's about talking to your prospects and consumers.<br />To know more about customer ...
Twitter Cons<br />Limited functionality; find people, send brief messages, direct replies<br />Limited to 140 characters p...
CONCLUSION<br />One topic can now spread across the world in real-time.<br />People share what’s happening in their own wo...
THANKYOU<br />
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Social Media

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Social Media

  1. 1. SOCIAL MEDIA AND TWITTER<br />PRESENTED BY SOP GROUP 6<br />VINEETH <br />VINEESH <br />SOUMYA<br />
  2. 2. Social media<br />Social interaction<br />Web based technologies.<br />That allows user generated content.<br />social interaction for the co-creation of value.<br />Internet forums, weblogs, social blogs, micro blogging, wikis, podcasts, pictures, video.<br />
  3. 3. Various Social Medias<br />
  4. 4. About Social Media<br />It has been modernized to reach consumers through the internet. <br />It has become appealing to big and small businesses.<br />Credible brands are utilizing social media.<br />It provides the ability to reach more consumers globally.<br />The most commonly used social media – Twitter.<br />
  5. 5.
  6. 6. Twitter<br />A social networking and micro blogging service <br />Enables its users to send and read other users' messages called tweets.<br />Marketing tool and a great way for communication.<br />
  7. 7. How Do Businesses Use Twitter?<br />A restaurant tweets daily specials.<br />A ticket agency tweets about-to-expire tickets.<br />A real estate agent tweets new homes on the market.<br />A chamber of commerce tweets local events and promotions.<br />A PR expert tweets publicity opportunities.<br />
  8. 8. Advertising in Twitter<br />
  9. 9. Twitter's Promoted Tweets: What You Need To Know<br />New advertising program that delivers contextually <br /> relevant ads.<br />The new ad program will post sponsored tweets.<br />This is distinct from traditional search advertising.<br />The tweets clearly labeled as "promoted“ : will function just like any other tweet.<br />
  10. 10.
  11. 11. Customer Service and Chit Chat <br />It's about talking to your prospects and consumers.<br />To know more about customer trends.<br />Twitter provides the opportunity to listen to what customers are saying about their brands.<br />Tweeting about new launches, products or service issues.<br />Dell Computers is a great example.<br />
  12. 12. Twitter Cons<br />Limited functionality; find people, send brief messages, direct replies<br />Limited to 140 characters per update<br />Not all people find it immediately useful<br />Over-emphasis on follower counts<br />Twitter Pros<br />Easy to navigate and update, link to and promote anything<br />Reach far beyond your inner circle of friends<br />One feed pools all users; anyone can follow anyone else unless blocked<br />Pure communication tool, rapid responsiveness<br />
  13. 13. CONCLUSION<br />One topic can now spread across the world in real-time.<br />People share what’s happening in their own world.<br />A new feature called Local Trends.<br />The world will always become a global conversation.<br />“Twitter has become their sole means of marketing.”<br />We Meet and Stay in Touch with People.<br />
  14. 14. THANKYOU<br />

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