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Master of Tourism @MDIS Singapore www.mdis.edu.sg

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MDIS School of Tourism and Hospitality welcomed its first batch of diploma students in August 2006 and subsequently the Bachelor’s students two months later. Since then, the school enjoys …

MDIS School of Tourism and Hospitality welcomed its first batch of diploma students in August 2006 and subsequently the Bachelor’s students two months later. Since then, the school enjoys close
collaboration with universities from Australia and the United Kingdom in grooming leading professionals of the future.
On 5 March 2007, MDIS School of Tourism and Hospitality was officially launched by Mr. Baey Yam Keng, Member of Parliament for Tanjong Pagar GRC at the inaugural Regional Tourism and Hospitality Conference held at Fullerton Hotel. The event was witnessed by many travel and tourism industry partners. In his opening address, Dr
Eric Kuan, President of the MDIS Governing Council announced that the launch of the school was a timely move by MDIS, to help address the growing need for trained and qualified personnel in the travel, tourism and hospitality industries. Students not only have to go through the academic portion of the programme in campus, they are also required to complete a four to six months internship at leading hotels, resorts, attractions, etc. as part of the curriculum.
To date, more than 3,000 students from over 20 countries have joined MDIS School of Tourism and Hospitality.

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  • 1. Master of International Tourism and Hotel Management Awarded by Southern Cross University, Australia (CRICOS : 01241G, 03135E) For International Students MASTEROFINTERNATIONALTOURISM ANDHOTELMANAGEMENT 30-0097 MDIS IB SCU.indd 1 9/27/10 5:43 PM
  • 2. 2 TropMDIS Amphitheatre Management Development Institute of Singapore Why MDIS? The Management Development Institute of Singapore (MDIS) Pte Ltd, founded in 1956, is Singapore’s oldest professional institute for lifelong learning. A pioneer and market leader in the independent education sector, MDIS creates opportunities and paves the way for individuals to excel in their quest for educational and professional excellence. Partnering globally recognised universities from around the world, we develop individuals ready for industry challenges in Business and Management, Engineering, Information Technology, Life Sciences, Mass Communications, Psychology and Travel, Tourism and Hospitality Management. With more than 12,500 students and international students from over 69 countries, MDIS is the most established and one of the largest education institutes in Singapore. The success of MDIS’ graduates is attributed to our strong commitment to high quality standards of education and business excellence. International Student Enrolment MDIS provides a full progression path for our international students, who can expect to progress from Professional Certificate, Diploma, Advanced Diploma, Bachelor, Master, and Doctorate degrees within MDIS. Our current student enrolment numbers exceed 12,500 of which approximately 4,000 are international students from over 69 countries. CaseTrust Assurance The CaseTrust for Education scheme is facilitated by the Consumer Association of Singapore (CASE) for the education industry in Singapore. The scheme aims to enhance the confidence of international students and their parents in the quality of education in Singapore. The regulatory framework focuses on building trustworthiness, professionalism, as well as business and academic excellence. MDIS is proud to be one of the Private Education Organisations that has achieved CaseTrust for Education accreditation since August 2005 and is certified as one of the organisations that possesses good quality student welfare/protection practices and standards. Campus for a Total Learning Experience MDIS is one of the few institutes in Singapore with its own campus. The S$35 million campus occupies three hectares of land which supports the student learning and personal development needs. The campus is fully equipped with state-of-the-art classrooms, life sciences and computer laboratories, a hospitality training centre, a mass communications studio, engineering laboratory and workshop, sports facilities such as a gymnasium and badminton courts. The campus also has an amphitheatre to house art performances and other events. MDIS Integrated Campus of the Future The MDIS Residences@Stirling is the very first Hostel in Singapore to be awarded the Green Mark Award. Costing S$72 million, the new 15-storey hostel consists of 782 air-conditioned rooms, 14 suites, a lecture theatre and cafeteria. Scheduled to be completed at end 2010, the hostel can accommodate some 1,700 students. The hostel has eco- friendly features and integrated facilities so that students can live, learn and play in an interactive and conducive environment. Student Care MDIS promises to deliver high quality student care by adopting a student-focused approach. All staff from the various departments and sections has a responsibility, commitment and ownership towards providing excellent student services to all our clients. In addition, we have a Career Assistance Unit to train, equip and assist students with the necessary knowledge and skills to increase their chances of securing jobs upon graduation. Our Uniquely-Designed English Language Programme The English for International Students (EIS) course is a bridging programme designed to develop the English ability of international students who want to pursue a tertiary education conducted in the English medium. The EIS course consists of five levels; Elementary, Pre-Intermediate, Intermediate, Upper Intermediate and Advanced. Subjects include: • General English • Communication Skills • Academic Reading, Study Skills and Writing • Academic Listening, Note-taking and Discussion Each level is specifically designed to match students to the appropriate level of their English ability, and to help them attain the equivalent of IELTS 6.0 or IELTS 6.5 required by all our University partners. Students who successfully completed the English course will be awarded the Professional Certificate in English. Why Singapore? Global Education Hub Singapore’s education system is well regarded internationally for its quality and relevant academic curriculum and is designed to prepare and equip students to meet the new challenges of a dynamic knowledge- based economy. With political stability and a conducive study environment, Singapore is an ideal place to gain an internationally recognised educational qualification. Cosmopolitan City Singapore is a vibrant cosmopolitan city, positioned at the heart of Asia, where East meets West. The nation’s rich multicultural heritage is highlighted through the various ethnic groups (Chinese, Malays, Indians & Eurasians) living together harmoniously who have gradually acquired a distinct identity as Singaporeans whilst still maintaining each race’s traditional practices, customs and festivals. In addition, more than 90,000 professional expatriates live and work in Singapore, bringing their unique cultures and perspectives to add colour and vibrancy to cosmopolitan Singapore. 30-0097 MDIS IB SCU.indd 2 9/27/10 5:43 PM
  • 3. 3 Tropical Breeze - Hospitality Training Centre School of Tourism and Hospitality This brochure contains information about courses offered by Southern Cross University. Mock-up guest room Dining area MDIS School of Tourism and Hospitality welcomed its first batch of diploma students in August 2006 and subsequently the Bachelor’s students two months later. Since then, the school enjoys close collaboration with universities from Australia and the United Kingdom in grooming leading professionals of the future. On 5 March 2007, MDIS School of Tourism and Hospitality was officially launched by Mr. Baey Yam Keng, Member of Parliament for Tanjong Pagar GRC at the inaugural Regional Tourism and Hospitality Conference held at Fullerton Hotel. The event was witnessed by many travel and tourism industry partners. In his opening address, Dr Eric Kuan, President of the MDIS Governing Council announced that the launch of the school was a timely move by MDIS, to help address the growing need for trained and qualified personnel in the travel, tourism and hospitality industries. Students not only have to go through the academic portion of the programme in campus, they are also required to complete a four to six months internship at leading hotels, resorts, attractions, etc. as part of the curriculum. To date, more than 3,000 students from over 20 countries have joined MDIS School of Tourism and Hospitality. Voted as one of the best hospitality and tourism studies in Singapore by Edupoll* 2008/2009, MDIS School of Tourism and Hospitality will continue to maintain and exceed students’ expectations by providing quality education and services. Tropical Breeze – Hospitality Training Centre The rapid increase in student population brought about more developments for the school. MDIS invested more than a quarter million dollars on a training centre to equip students with the professional knowledge and skills to work in the various industries. The Hospitality Training Centre, Tropical Breeze, which occupies a floor area of 1,400 square feet at MDIS Campus, has three main practicum: front office service operation with Micros Fidelio Property Management System, food and beverage service operation with well- equipped bar counter facilities, and housekeeping service operation with a mock-up hotel guest room. In addition, the students also learn invaluable personal development skills that will give them a competitive edge over others by the time they graduate. On 24 October 2007, Mr. Lim Swee Say, Minister in Prime Minister’s Office and Secretary-General of National Trades Union Congress officiated at the launch of Tropical Breeze. In the presence of the media and industry partners, this marked a historic day for MDIS School of Tourism and Hospitality. *Edupoll.org is an online resource for university information in Singapore and Asia Pacific and it is also an international division of Edugo Global LLC. 30-0097 MDIS IB SCU.indd 3 9/27/10 5:43 PM
  • 4. 4 MDIS Campus Master of International Tourism and Hotel Management About Southern Cross University Southern Cross University is a dynamic, contemporary Australian university. It is proud of its reputation for quality teaching and the strength of its research achievements. It is established under its own Act of Parliament and is a full member of the more than 500 strong global Association of Commonwealth Universities. The University is named after the constellation of stars that appears in the night sky in the Southern Hemisphere. The constellation is a potent symbol in Australia’s history and also forms part of the Australian national flag. Southern Cross University offers degrees at Associate, Bachelor, Masters and Doctoral levels. The University has more than 16,000 students enrolled from throughout Australia and 80 countries around the world. It has developed industry partnerships and strong links with business and the professions to provide a practical emphasis as well as a rigorous appreciation of theory. It offers industry relevant degrees that focus on business, tourism, environmental science and management, health and human sciences, Indigenous studies, education, law and a broad range of the arts. The University is part of nine Australian Co-operative Research Centres, leading the way in disciplines as diverse as plant genetics and cetacean research. Southern Cross University is based on the north coast of New South Wales, Australia – a region renowned for its extraordinary beauty. Its campuses are located at Lismore, Coffs Harbour, Gold Coast and Tweed Heads and the Hotel School Sydney, which it runs in partnership with Mulpha Australia. SCU CRICOS: 01241G, 03135E 30-0097 MDIS IB SCU.indd 4 9/27/10 5:43 PM
  • 5. 5 Welcome Message from the Head of School of Tourism and Hospitality Management, Southern Cross University Southern Cross University is a specialist in tourism and hospitality management education, offering a suite of Bachelor, Master and Doctoral degrees. Close links to the tourism, hospitality, gaming and resort sectors inform our research and teaching and the development of teaching materials. OurindustryconnectionsareextensiveandincludetheClubManagers’ Association of Australia, the Pacific Asia Travel Association, Meeting and Events Australia and the Australian Tourism Export Council. Our graduates are in great demand for professional roles within new and emerging sectors of the tourism and hospitality industries and are contributing to the ongoing development of those industries in Australia and overseas. Southern Cross University’s School of Tourism and Hospitality Management has been the recipient of tourism awards including the 1997, 1998, 1999, 2002 and 2003 Tourism New South Wales Award for Business Excellence. It was the first university to win the prestigious Australian Tourism Award for Industry Education and Training. In 2004 the School again won the Australian Tourism Award and the Hotel School Sydney, run in partnership with Mulpha Australia, was voted Best Training Initiative by the Australian Hotels Association. All our courses meet the education standards set by the Tourism and Hospitality Education – International Centre for Excellence (THE-ICE). Many of our staff have strong national and international reputations in research and research training, supported by a number of important research institutions. I hope your educational experience is a highly rewarding one. I wish you every success in your studies. Professor John Jenkins Head of School School of Tourism and Hospitality Management Southern Cross University 30-0097 MDIS IB SCU.indd 5 9/27/10 5:43 PM
  • 6. 6 The School of Tourism and Hospitality Management Students get hands-on training at the MDIS Hospitality Training Centre The School of Tourism and Hospitality Management has built strong links with leading industry associations and our goal is to give students the business skills to succeed within the global tourism industries. Working hand-in-hand with the tourism, hospitality, gaming and resort sectors, the School of Tourism and Hospitality Management produces innovative research and a diverse range of specialised Tourism and Hospitality Management degrees. The School has links with leading companies and industry groups including the Club Managers’ Association of Australia, the Pacific Asia Travel Association and the Australian Tourism Council. The Southern Cross University School of Tourism and Hospitality has been the recipient of numerous state and national tourism awards since 1997. In order to advance tourism related research and education, the School is actively involved in research partnerships, and hosts two research centres: The Centre for Tourism, Leisure and Work and the Centre for Gambling Education and Research. The School’s talented staff, who have a broad range of industry experience and academic backgrounds, contribute to a thriving research program, and provide expert teaching and support to our students. Why SCU’s Master of International Tourism and Hotel Management Programme? The Master of International Tourism and Hotel Management course is designed for students with no previous industry work experience but who wish to gain a higher qualification in the field of tourism and hospitality studies. The course offers a variety of hotel and tourism units that allows students to study in a range of specialist fields including: tourism management, hotel administration and business event management. All School of Tourism and Hospitality Management courses are accredited by the Australian International Centre for Excellence in Tourism and Hospitality Education (THE-ICE) and have Industry Advisory Board leaders who help to ensure that the programs are relevant and responsive to current industry needs. Tropical Breeze, Dining Area 30-0097 MDIS IB SCU.indd 6 9/27/10 5:43 PM
  • 7. 7 Resource Hub Master of International Tourism and Hotel Management Modules Duration • Tourism and Hospitality Management • Technological Systems for Hotels, Conventions and Events • International Tourism Systems • Contemporary Hotel and Tourism Issues • Meetings, Incentives, Conventions, and Exhibition Management • Tourism and Hotel Professional Development • Business Analysis for Tourism and Hospitality Managers • Tourism Planning Environments • Financial Analysis for Hotels, Conventions and Events • Events Planning and Management • Strategic Marketing of Destinations and Hotels • Managing Employee Relations and Organisational Change in Tourism and Hotel Industries 12 months Typical Term Structure Week 1 -13 Week 14 -15 Lectures/Tutorial Examinations The Master of International Tourism and Hotel Management can be completed in 12 months with 4 units per term. Each module is assigned 13 weeks of lecturing and tutorial support and the duration for each lesson is three hours. Thirty-six contact hours are assigned to each module and students are encouraged to allocate additional time for self-study, group discussion and revision. The programme is fully taught by qualified local lecturers, along with supporting workshops in selected modules conducted by visiting Southern Cross University academic staff. SCU Faculty members will deliver one-hour workshops for six of the selected modules. Method of Assessment The program offers high-level management education combined with industry specific studies. It incorporates progressive assessment tasks and examinations. There are usually two assignments to be completed for each unit of study and these can take the form of essays, case analyses, oral presentations, research studies or solutions to problems. Award Candidates who successfully complete all 12 unit modules will be awarded the Master of International Tourism and Hotel Management by Southern Cross University. Graduates from this programme are entitled to use the designatory title MITHM after their name. Course Structure and Duration Admission Requirements Interested applicants must possess a recognised Bachelor’s Degree from a recognised institution. Additional Requirements A minimum overall band of 6.0 in the IELTS (International English Language Testing System) with no less than 5.5 in any band, OR TOEFL (Test of English as a Foreign Language) with a minimum of 79 points (IBT) or 550 points (paper-based) with no less than 4.5 in the Essay Rating. Applicants who do not meet the English requirements will need to complete the Professional Certificate in English (PCIE) Programme by MDIS and attain the equivalent of IELTS 6.0 Application Closing Date Eight weeks before the commencement of the course. Application Fee Applicants are required to pay a non-refundable application fee of S$250 (subject to GST) and student pass processing fee of S$30. Tuition Fees Amount Master of International Tourism and Hotel Management S$21,500 • All fees quoted are subject to prevailing Goods & Services Tax (GST) and other cost arising from government directives. • Non-tuition fees are not included. For more details, please contact our MDIS Representative Office or our authorised agents in your country. • Tuition fees quoted are not inclusive of English for International Students (EIS) fees. EIS consists of 5 levels. The tuition fee for each level is S$2,300. Fee Payment Policy Management Development Institute of Singapore Pte Ltd (MDIS Pte Ltd) collects course fees in instalments. An administrative charge of S$100 (subject to prevailing GST) will be levied on each late instalment payment of the course fees. Fees are payable upon confirmation and acceptance of the place in the programme before the programme commencement. You may pay your fees by Cash, NETS, VISA, MasterCard, AMEX or by Cheque. If payment is by cheque, please indicate the details of the programme applied for on the back of the cheque, stating clearly your personal 30-0097 MDIS IB SCU.indd 7 9/27/10 5:43 PM
  • 8. 8 particulars and company name. Unless otherwise stated, all fees are subject to prevailing GST. Refund Policy Where the Student withdraws from the Course, MDIS Pte Ltd shall, as soon as practicable after receiving the Student’s written notice of withdrawal will refund the student. Only the paid course fees are refundable in the following instances: Percentage of refund before the course commencement date % of aggregate amount of the fees paid as per MDIS-Student Contract If a Student’s written notice of withdrawal is received 75% (“Maximum refund”) More than 60 days before the Course Commencement Date 25% Before, but not more than 60 days before the Course Commencement Date 10% After, but not more than 7 days after the Course Commencement Date 5% More than 7 days after the Course Commencement Date, but not more than 14 days after the Course Commencement Date 0% More than 14 days after the Course Commencement Date Note: The above percentage is to be applied to the standard first instalment amount payable for the particular course. If the actual payment exceeds the first instalment amount, the excess amount shall be fully refunded. If the first instalment payment is less than the standard first instalment due, the above formula is applicable based on the standard first instalment course fees and shortage shall be collected from the student. Excess amount paid over the first instalment, if any, shall be refunded in full. A cooling-off period of seven (7) working days is applicable for a 100% refund from the date when the contract was signed. Withdrawal Policy • Request for programme withdrawal must be made in writing. A written notice of withdrawal from the programme (“Withdrawal Letter”) must be delivered to the Student Care and Administration Department (SCAD) at MDIS Campus, 501 Stirling Road, Singapore 148951. • Students with genuine financial difficulties who wish to withdraw from the course should submit a written application letter to MDIS Pte Ltd for consideration. All requests must be supported with documentary evidence. Upon MDIS Pte Ltd’ final decision, the Institute shall inform the students in writing within seven working days. • All discounts/rebates that the student was entitled to shall be forfeited. • MDIS Pte Ltd shall within fourteen (14) days of receipt of the Withdrawal Letter, send you an acknowledgement of your request to the address stated in your Withdrawal Letter. If no address is stated, the letter will be sent to the address stated in the enrolment form. For the purpose of course fee refund, the commencement date is deemed to be the date of receipt of a Withdrawal Letter, which has been duly acknowledged by MDIS Pte Ltd. Transfer Policy If a student who has been accepted by MDIS Pte Ltd decides to transfer to another school/institute/university before or after course commencement, a written notice of transfer must be given to the Student Care and Administration Department (SCAD) at MDIS Campus, 501 Stirling Road, Singapore 148951. This request shall be subject to the MDIS’ Refund Policy. a) Transfer out of MDIS Pte Ltd to another school/institute/ university • Students who request to transfer out of MDIS Pte Ltd to another school/Institute shall be deemed as withdrawing from the Institute. • Before accepting such transfer/withdrawal requests, SCAD shall ensure that the student has no outstanding fees payable to the Institute. If there is any outstanding fee, the student shall be advised to make payment before the Institute processes his/her transfer/withdrawal request. b) Transfer within MDIS Pte Ltd but to a different course/ downgrading of package • Such requests must be submitted before commencement of classes or at a maximum, within 14 days after the date of commencement of classes. • SCAD shall ensure that the student has no outstanding fees payable to the Institute before accepting such transfer requests. The student shall be advised to make payment of any outstanding fees before the Institute will process his/her transfer request. • If the request was received after commencement of class, the refund policy shall apply. • After completion of 14 days from the date of class commencement, no transfer requests shall be accepted. Students who insist on transferring will be processed as withdrawal and new enrolment respectively. The respective terms and conditions of the withdrawal policy shall then be applicable for both intakes. • All requests for transfer to a different course within MDIS Pte Ltd or downgrading of academic package must be submitted in writing and supported with an application fee of S$250 (subject to prevailing GST). • Any excess course fees received from the student shall be refunded as per the policy. Lecture Theatre T 30-0097 MDIS IB SCU.indd 8 9/27/10 5:43 PM
  • 9. 9 Tropical Breeze , Front Desk Reception Deferment Policy • All requests for course deferment must be made in writing. The student should send their request for withdrawal from the course to the Student Care and Administration Department (SCAD) at MDIS Campus, 501 Stirling Road, Singapore 148951. All requests must be supported with documentary evidence. The refund policy will be applicable. • Student are allowed to defer only once up to the maximum period of one (1) year, failing which he/she will be deemed to have withdrawn from the course and would have to re-apply as a new applicant if he/she wishes to register on the course again. • International students who are approved for deferment will be required to cancel their student passes as required by ICA. • Approval for deferment is at the sole discretion of MDIS Pte Ltd. Expulsion and Disciplinary Matters For students who are expelled by the Academic Director and/or by the university partners for the following reasons: a. poor performance in his/her examinations b. poor attendance by the Academic Director and/or by the University partners Private Education Act Fee Protection Scheme With the introduction of the Private Education Bill, all students’ fees will be insured under the Fee Protection Scheme (FPS). The FPS serves to protect the international and local student’s fees in the event that a Private Education Institute (PEI) is unable to continue operations due to insolvency and/or regulatory closure. Furthermore, the FPS protects the student if the PEI fails to pay penalties or to return fees to students arising from judgements made against it by the Singapore Courts. MDIS Pte Ltd has put in place the FPS Insurance as its FPS for international and local students. The FPS Insurance offers insured students protection against the following events: • Loss of tuition fees paid in advance by the insured student to MDIS Pte Ltd and not refunded, if the student cannot start or complete his/her course as a result of MDIS Pte Ltd becoming insolvent or being required by the Singapore authorities to stop operations. • MDIS Pte Ltd’ failure to pay the sum awarded by Singapore Courts to the insured student, where such award relates to a dispute between MDIS Pte Ltd and the insured student on tuition fees paid by the insured student to MDIS Pte Ltd. • S$10,000 benefit payable covering the insured student’s accidental death or total permanent disability by accident. MDIS Pte Ltd has appointed LONPAC Insurance Bhd and HSBC Insurance (S) Pte Limited to be the FPS providers for our students. The insurance coverage will be for the entire course fee. Certificate of Insurance Upon payment of the insurance premium, LONPAC Insurance Bhd and MDIS Pte Ltd will issue a Certificate of Insurance to the insured student directly via email. Medical Insurance MDIS Pte Ltd has in place a medical insurance scheme by AXA for all its students as required by Council for Private Education (CPE) under EduTrust certification scheme. As a full-time international student, MDIS Pte Ltd will purchase the medical insurance on your behalf at a fee of $45 per annum (including prevailing GST) which will be paid by you. This medical insurance scheme shall provide a basic annual coverage limit of not less than $20,000 per student in B1 ward in government and restructured hospitals and up to overall maximum limit per policy year, with 24 hours coverage in Singapore and overseas (if student is involved in the school-related activities) throughout the course duration. For more information on the Private Education Act please log on to the following website: http://www.cpe.gov.sg Claim The insured student needs to produce his/her Certificate of Insurance and original course fees receipts when submitting a claim under the insurance. LONPAC Insurance Bhd will notify all insured students of the relevant claim procedures to be followed. 30-0097 MDIS IB SCU.indd 9 9/27/10 5:43 PM
  • 10. 10 Students Training at the Tropical Breeze Module Description Tourism and Hospitality Management In this unit students study models of management and consider their application in tourism and hospitality industries including management approaches that might be used in different settings. In particular the unit examines the application of particular management roles to reveal individual styles of management in organisations. Technological Systems for Hotels, Conventions and Events This unit introduces students to the use of technology and production systems in hotels, convention and events organisations. It provides a basic understanding of the values and uses of computer- based information systems for business operations, management decision making and strategic success of the organisation. It places an emphasis on workplace based assessment. The unit allows and encourages students to enhance their computer literacy. International Tourism Systems To begin to succeed in the business of tourism one fundamental question must always be answered - what is tourism? Students of this unit will learn about a number of models for studying tourism and answering this most basic question. This unit also examines people in their roles as tourists; places as elements of whole tourism systems; organisational elements in these whole tourism systems; and the interaction between tourism systems and their environment. Contemporary Hotel and Tourism Issues This unit provides insight into global issues which challenge hotel and tourism development in the 21st century. It adopts a student focused-strategy aimed at students developing an understanding of contemporary trends by focusing on areas/issues of tourism supply and demand. Topics include tourism and the media, risk, hotel investment, accommodation and travel developments, sport tourism and adventure travel, backpackers and senior tourists and trends in tourism markets. Meetings, Incentives, Conventions and Exhibition Management This unit develops the student’s perspective of the business events industry both nationally and internationally. It provides a comprehensive analysis of the industry’s origins and structure and reviews current global trends and issues that impact on business events. The unit seeks to expand students’ existing knowledge of management, marketing, finance and human resources, by exploring the inter-relationships of these functional areas within the business events industry at both a strategic and operational level. Tourism and Hotel Professional Development This unit prepares students for work in tourism and hotels. Part one covers practical job search skills, resume writing and interview skills. In part two students evaluate the role of personality, values, ethics and other key aspects of organisational behaviour in the contemporary workplace. Business Analysis for Tourism and Hospitality Managers The collection, analysis and interpretation of data are essential for planning, strategy development and problem solving in the tourism and hospitality industry. This unit introduces students to business analysis and planning and they will learn to evaluate a business issue using these vital research methodologies. Tourism Planning Environments It is vitally important for managers in the international travel and tourism industry to develop knowledge and understanding of the environments of tourism. Tourism “environments” can encompass the social, political, cultural, economic, technological and biophysical. Students of this unit will learn about the interactions between elements of tourism and these environments and the implications these interactions have in real world situations. Financial Analysis for Hotels, Conventions and Events Accounting conveys important financial information that is used in the management planning, control and decision making processes integral to achieving organisational objectives. A command of this ‘language of business’ is essential for those who wish to participate in these processes. The unit provides the ability to read, understand, interpret and use financial information, through the introduction to business activities and financial management issues in service organisations such as hotels and airlines. Trop 30-0097 MDIS IB SCU.indd 10 9/27/10 5:43 PM
  • 11. 11 Tropical Breeze , Hospitality Training Centre Event Planning and Management Students of this unit will gain an understanding of the nature and significance of events and celebrations from an international, national, regional and local perspective. This unit highlights the importance of event planning and management and examines the impacts that these events have on tourism and host communities. Students will learn the strategies necessary to host a viable event and learn how important the events industry is to the attraction sector of the tourism industry. Strategic Marketing of Hotels and Destinations Students in this unit will focus on marketing as a managerial function particularly the role of marketing intelligence to underpin the promotion of service oriented products in the tourism industry. This unit uses real world case studies from airlines, hotels and national tourism offices to build the student’s expertise in strategic marketing within the tourism industry. Managing Employee Relations and Organisational Change in Tourism and Hotel Industries Hotels operate in a dynamic area of international competition. It is important for managers of tourism and hospitality firms to understand how organisations function in a global environment, how diversity and cross-cultural issues affect workers and organisations, and how change must be managed to successfully compete in the dynamic, competitive global market. 30-0097 MDIS IB SCU.indd 11 9/27/10 5:43 PM
  • 12. The information provided in this brochure is accurate at the time of printing. MDIS and Southern Cross University each reserves the right to change the design, structure, curriculum and any of the specified information documented in this brochure at any time without prior notice. This includes any information about courses or units of study offered by Southern Cross University. Nothing in this brochure is intended to convey any offer, promise of guarantee of a place, or any offer of guarantee that a course or unit will be offered by Southern Cross University. To the extent permitted by all applicable laws, any and all liability which Southern Cross University may have arising from the use of or reliance on any information in this brochure is excluded. Designed and Printed by Stamford Press September 2010 Rev. 0 About MDIS The Management Development Institute of Singapore (MDIS), founded in 1956, is Singapore’s oldest not-for-profit professional institute for lifelong learning. MDIS has two subsidiaries: Management Development Institute of Singapore Pte Ltd (MDIS Pte Ltd) to oversee its Singapore academic operations, and MDIS International Pte Ltd to further its globalisation strategy. MDIS provides well-accredited courses, seminars and management services and opportunities for individuals to develop professionally through academic programmes in Business and Management, Engineering, Information Technology, Life Sciences, Mass Communications, Psychology and Travel, Tourism and Hospitality Management. They are offered in collaboration with highly acclaimed universities in Australia, France, the United Kingdom and the United States of America. The success of MDIS’ graduates is due to the institute’s strong commitment to high quality standards of education. MDIS received the Singapore Quality Class award in July 2003 and the CaseTrust Accreditation for Private Education Institutions (PEIs) in August 2005. We are among the first batch of PEIs to be registered under the Enhanced Registration Framework by the Council of Private Education in May 2010. We also expect to receive the EduTrust certification in due course after the recent completion of EduTrust assessment. All these testify to the institute’s exemplary education and business excellence standards. In September 2008, MDIS set up its first overseas campus in Tashkent, the capital of Uzbekistan in Central Asia, to offer world-class tertiary education to students from the Central Asia region. MDIS has representative offices in China, India, Indonesia, Sri Lanka, Thailand and Vietnam. It is also represented by agents throughout Asia, Africa and the Middle East. Further enquiries For further enquiries on our programmes, please contact us at: International Business Department Management Development Institute of Singapore Pte Ltd MDIS Campus 501 Stirling Road Singapore 148951 Tel: (65) 6278 8000 Fax: (65) 6796 7778 Email: ib@mdis.edu.sg Website: www.mdis.edu.sg Management Development Institute of Singapore Reg. No. 201001793H 20 May 2010 to 19 May 2014 30-0097 MDIS IB SCU.indd 12 9/27/10 5:43 PM