Social Media For Business @ TiE Chennai

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  • 1. Social Media For Business @ TiE Chennai www.soravjain.com www.echovme.com
  • 2. -----------------------------------------------------------------------------
  • 3. •••••
  • 4. Reasons Why Your Company Should Be On Social Media!
  • 5. 1.
  • 6. 2.
  • 7. 3.
  • 8. 4.
  • 9. 5. *Forrester
  • 10. Know what your consumers are speaking about you Set up campaigns to make it go viral ORM WOM HR & PR Marketing Ease your internal communication and expenses Branding & Online Office Become virtual world Promotion popular SocialLet your consumer interact Consumer Mediaand be available for you at Social CRM Community Maintain betteruniverse of you own Business relationships Ecosystem Interactive Collated Ideas Get benefitted from user Marketing generated contents & intelligence Customer Engage customers for experiential Research 2.0 Service marketing Collaboration Know trends, customer insights, obtain reviews and opinions 24/7 Support and problem solving Combine customers and experts
  • 11. Facebook updates Blog post Pre Event Activity Slideshare channel Tweets with # tag Youtube channel
  • 12. Live Facebook updatesLive blogging Live tweeting During Event Activity Live buzz page- integrated all Social media platforms
  • 13. Post event tweeting Sharing pictures and tagging on Facebook Post event bloggingPost Event Activity Sharing pictures Posting podcast
  • 14. • Food Recipe (Mainly Chinese)• Food Recipe (Mainly Chinese) •Endorse brand•Endorse brand •4. 5 Lakh people•Thought leadership •Thought leadership •Recipe, News, Jokes and More YouTube Facebook Twitter •Customer Service •Conversing with audience •Listening and responding
  • 15. Reason Why Company Fails! Research conducted by students of Great Lakes at ECHOVME as Interns