1               2011 6   28                                 confidential
2 Facebook   ”Facebook                ”               ”Facebook          ”                           2011       6   27 con...
Facebook                                                 3                                Facebook       20   30  800,000...
Facebook                          4                                                                                       ...
Facebook                                  5                                                                              ...
Facebook                                                                                                                  ...
Facebook                              7                                                                                   ...
Facebook                                              8                                                           
       ...
9      Facebook                 10       20          30                     10   20               Facebook              ...
10                                                                                            http://www.facebook.com/soci...
11confidential
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Facebookjapanpopulation

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Facebookjapanpopulation

  1. 1. 1 2011 6 28 confidential
  2. 2. 2 Facebook ”Facebook ” ”Facebook ” 2011 6 27 confidential
  3. 3. Facebook 3  Facebook 20 30 800,000 237 7 700,000  50 32 1 600,000  Facebook 213 500,000 155 4:3 400,000   20~39 30 300,000   10 20 20~24 200,000 34 100,000   25 0 40 2 confidential
  4. 4. Facebook 4 confidential
  5. 5. Facebook 5   Facebook confidential
  6. 6. Facebook 6 800,000200,000 700,000180,000 600,000 500,000160,000 400,000 300,000140,000 200,000 100,000120,000 0 25-29 35-39 45-49 55-59 64- 20-24 30-34 40-44 50-54 60-64100,000 19 80,000 60,000 40,000 20,000 0 19 20-24 25-29 30-34 35-39 40-44 45-49 50-54 55-59 60-64 64-     98 26%   40 40 confidential
  7. 7. Facebook 7 confidential
  8. 8. Facebook 8 
 
   98 72%   “ ” 7.4% 2.8%   2011 6 7 Facebook Facebook confidential
  9. 9. 9   Facebook 10 20 30   10 20 Facebook   confidential
  10. 10. 10 http://www.facebook.com/socialmedia.sorasol Facebook 980 " PDF " Facebook http://fbapp.sorasol.co.jp/fbpage/paid.htmlconfidential
  11. 11. 11confidential

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