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What are the differences between boys and girls "geek culture"?

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Presentation given at the Alternative Party 23rd Oct 2010 (Helsinki Finland).

Presentation given at the Alternative Party 23rd Oct 2010 (Helsinki Finland).

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What are the differences between boys and girls "geek culture"? What are the differences between boys and girls "geek culture"? Presentation Transcript

  • What are the differences between girls and boys geek culture? Sonja Kangas Tiina Malin
  •  
  • NERD CHIC! WHY NOT PETRA PURHO? WHY NOT PETRA PURHO?
  • How manly is this?! ?
  • Alt Party by girls?
    • How would it look like?
    • Wouldn´t be hc technical
    • Different skills, different techniques, different approaches
    • Appearance and behaviour
    • Geek guy = norm
    • Geek girl = wonder woman, special
  • Women and technology
    • Girls are ”the other”
    • Boys like cars, girls like barbie
    • Dads do stuff with kids, moms fix food and clean up the house
    • Guys geekness is visible: Alt Party, Assembly, demo scene, gaming, compos, hacking (= challenges )
    • Girls geeks out by expressing themselves , more privately and not that technically
  • Women and technology
    • Common comments:
    • Tech is not for girls
    • Math is not for girls
    • Girls are not into games
    • Geek culture is unhygienic
    • Boys will be boys
    • Good girls syndrome
    • Social environment has an impact
    • Girls lack pioneer attitude (don´t get value out of that?)
  • Big differences Girls like to do the same as their friends – friends are not into demo scene, games or computers Role models?
  • Big differences
    • Challenges / performance vs. other activities
    • Community
    • Focus on different things (technology vs. self expression)
    • Guys want to show up
      • Technology is core
    • Girls focus on handicraft stuff
      • Girls don’t want to be gurus?
      • Girls don´t have balls to act differently?
  • Big differences
    • Reputation, ranking & rating
    • Reputation for girls = skills + behavious
    • Girls want to utilize, not develop (that much)
    • When motivated: learning to create & develop
    • Not similarly social as with boys (mainsteam vs. marginal)
    • Girls often marginal, need to be tough
  • Examples
    • Second Life handicraft
    • Decos and swapping
    • The Sims
    • Etsy.org
    • Nail and hair tutorials
    • Ullan unelma
    • Indie game development, experimental games
  • Second Life
  • Etsy
  • Deco A Deco is a small book sent away to a friend who decorates a page or two, who then sends it on to another friend who also decorates your pages, and so on. When the Deco is filled it is returned to its owner.
  • The Sims
  • You Tube
  • From hobby to Biz
  • Games (Nanobots) Erin Robinson Kaptain Brawe) Cateia Games Napthaline Prod) (Hey baby) Ladykillas Inc ? (Papermint) Babsi Lippe (Boxgame) Sophie Houlden
  • Closing words
    • Video games have long been a refuge for the scrawny, the unattractive, the socially awkward.
    • Video games empower people by projecting their consciousness into realms where they can do things that might be otherwise impossible (like, perhaps, date the girl of your dreams).
    • “ Geek chic” has a great deal to do with marketers and content producers finally realizing that geeks represent an audience eager to spend money on media.
  • Closing words
    • Boys and girls both had a lot in common! They both had arms and legs and inability to communicate with the other
    • Games made for boys indicated that boys liked stealing cars and murdering and being lonely, and girls liked being pretty, and making themselves sad because they will never be a princess.
    •   Geeking is not only doing things one way = demos & programming
    • Girls geek out by utilizing technology and developing stuff with help of existing tools
    • Find different ways to reach (different) goals