1. Game Mechanics :
Designing for Social commerce
By Ordinary Joe
2. What is Player Journey ?
Good games takes the player on a journey towards mastery
3. What is MDA Framework ?
Use game techniques to guide and motivate the players journey
4. Subsection of Game Mechanics
5. What is Social commerce ?
Using SNS(Social Network Service) commerce
If more than a certain number of buyers come
together to provide exceptional products for a
6. Game Mechanic applied to
a. Without having to purchase,
b. You can get point from that
only recommend to your community!
c. Point can be used like cash.
7. Game Mechanic applied to
Level and Badges
a. if you get a good evaluation for your
recommend, your level will go up!
b. And indication that the level of badges
will go up too!
c. So You will be required to more referrals.
8. Game Mechanic applied to
a. Some time when buying goods, you can also
get lucky through a lottery!
b. Then you get some much cash point or some
9. Game Mechanic applied to
How are we playing with? What are we playing
With your social community to social commerce
will give you pleasure to!
Gamification by Design
by Zichermann, Gabe. O’reillyMedia. 2011.10.22