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Aircel does what BMC did not

by Sony Joy on Jul 17, 2009

  • 2,050 views

An innovative branding initiative which also overlapped with CSR & most importantly became extremely useful for the public. A commendable concept, extremely cost-effective, great viral & able to genera...

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An innovative branding initiative which also overlapped with CSR & most importantly became extremely useful for the public. A commendable concept, extremely cost-effective, great viral & able to generate certain amount of liking towards a brand which was otherwise new in the region.

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mumbai bmc flood boat branding innovation advertisement csr concept aircel rains fantastic work

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  • JitenderP JitenderP Fantastic, I also saw this at ...http://www.aircel.com/Mumbai_sails_through_aircel/ 2 years ago Reply
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Aircel does what BMC did not — Presentation Transcript