Assignment 7 (hsieh)
Upcoming SlideShare
Loading in...5
×
 

Assignment 7 (hsieh)

on

  • 163 views

For Sherry

For Sherry

Statistics

Views

Total Views
163
Views on SlideShare
163
Embed Views
0

Actions

Likes
0
Downloads
0
Comments
0

0 Embeds 0

No embeds

Accessibility

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Assignment 7 (hsieh) Assignment 7 (hsieh) Presentation Transcript

  • MS Tea Restaurant
    Sonia Hsieh
    Business Communication 290
    June 6th
    1
  • Agenda
    Introduction
    Background
    History & Products
    Problems and solutions of costs
    Training & Ingredients
    Other solutions
    Marketing & Expansion
    Conclusion
    2
  • Introduction
    Food Culture in Taiwan
    Why Taichung?
    First restaurant in 2008
    Their faith
    3
  • Background
    4
  • History
    Japanese tradition
    HealthyGreen Tea
    Polyphenol & Catechin
    Kyoto-Uji
    Morihan Company in 1836
    Tea Master
    Cooperate with MS Tea
    5
  • Second one in Taichung
    Headquarter
    Me & MS Coffee Shop
    Third one in Taipei
    6
  • Green Tea Products
    Loose leaf teas
    Instant green teas
    Rich Mocha powder
    Tea bags
    Drip teas
    7
  • Problems and solutions of costs
    8
  • Training costs
    9
    Cause & Result
  • Ingredient costs
    30% of whole expenses
    Importation from Japan
    Shipping
    10
  • Other solutions
    Marketing & Expansion
    11
  • Marketing
    Online promotion
    Food exhibition
    Food event
    12
  • Expansion
    Chain Stores
    Brand Name fees
    Limitations
    Expanding to North Taiwan
    13
  • Conclusion
    The locations
    Japanese products
    Ingredient costs
    Improvements
    14
  • Thanks for your listening!
    15