Giftbo Business Plan

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Giftbo business plan.

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  • Almost every single person we interviewed liked the idea of a Personalized gift. Small businesses Adore the idea of being advertised.Over just 20 hours, our Facebook page has received over 100 likes, and 2 small businesses we contacted are already interested.
  • Giftbo Business Plan

    1. 1. We find her the perfect gift. You get all the credit. giftbo.co giftbo_co
    2. 2. What is giftbo? signup.giftbo.co Distressed him He takes questionnaire He approves & pays He goes to giftbo.co We remind & recommend We buy, wrap AND ship HE gives HAPPY her
    3. 3. Target Market Total Available Market: All men in the U.S. (with wives, girlfriends, sisters, and mothers) over 18 TAM = 110 M Served Available Market: Affluent men who prefer to shop online1 (from iProspect Agency)SAM = 19 M TM = 14 M Target Market: Men reporting difficulty finding a gift for significant other (76% from giftbo customer survey) 1. iProspect Digital Agency http://www.huffingtonpost.com/2012/05/03/men-online-shopping_n_1475576.html
    4. 4. 76% 24% Difficulty finding present. YES NO 71% 29% Wants a personalized gift service. YES NO Customer Validation
    5. 5. Business Model ($60) ($40) ($20) $0 $20 $40 $60 $80 Year 1 Year 2 Year 3 Year 4 Year 5 Estimated Profit Before Tax (US $) Profit Before Tax Total Revenue Total Expense  Membership Fees  Referral Fees
    6. 6. Our Competition Subscription services. Personalized but a gamble. Average gift buying site. Generic and no specification. Short, generic survey. 4 questions, no specification. Personalized and anonymous service. Survey is detailed and gives us information to choose a thoughtful gift.
    7. 7. Execution • API integration • Blog • Mobile App • Referrals  Credit Next Steps • Website • Social Media Accounts • Questionnaire Milestones Ask: $500,000 for 6 months to build MVP and test business models
    8. 8. The Team!  Son Ca – Founder  Blossom – CTO  Chris – Customer Validation & Marketing  Raina – Business Strategy
    9. 9. signup.giftbo.co giftbo.co giftbo_co

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