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    Audio one_in_each_slide Audio one_in_each_slide Presentation Transcript

    • Corporate Blogging Sabrina I. Pacifici Founder, Editor, Publisher, Web Manager LLRX.com ( www.llrx.com ), the unique, free, independent webzine on legal research, resources, applications, and technology for librarians and legal professionals. & Author of beSpacific ( www.bespacific.com ) Accurate, focused law and technology news, updated daily
    • Presentation Overview
      • Blog facts
      • Overall blog stats
      • Blogging applications
      • Blog features
      • Tracking blogs at large
      • Corporate blogging stats
      • Why blog
      • What to blog about
      • Got Content!
      • Blogging Essentials – benefits, people, time, cost
      • Elements/components of good blogs
      • Content creation and management
      • Marketing and branding, in-house and to the public
      • Blogs as knowledge management tools
        • Adjunct to portals, websites, intranets
      • Examples of focused, topical blogs
      • More reasons you should blog
      • Tech companies lead the way in corporate blogging
      • News and resources on corporate blogging
    • Facts about blogs
    • Parts of a blog – consider which elements to use
    • How many blogs are there? Millions and millions….
    • But how many are updated regularly?