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lessons in Gov 2.0: building strategy from the inside out

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In the seminar, Pat will share his experience and provide an overview of: …

In the seminar, Pat will share his experience and provide an overview of:
the application of social media to the business of government and engagement with citizens
developing a strategic approach to using social media as well as supporting a culture of collaboration.
Pat\'s presentation will draw on a range of practical Gov 2.0 examples in the Department of Justice such as Fire Ready mobile applications, Championship Moves, Cameras Cut Crashes, and the Sentencing Advisory Council.

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  • 1. lessons in Gov 2.0 building strategy from the inside outPatrick McCormickManager Digital EngagementDepartment of Justice Unless indicated otherwise, content in this presentation is licensed:Gov 2.0 seminar Melbourne24 November 2010
  • 2. Gartner hype cycle
  • 3. Gartner hype cycle Gov 2.0
  • 4. Gartner hype cycle Gov 2.0 hype cycle
  • 5. don’t believe the hypehttp://www.youtube.com/watch?v=sIFYPQjYhv8
  • 6. but believe in social disruption
  • 7. lessons in Gov 2.0building strategy from the inside out1. we are here now2. rebooting the business case3. Gov 2.0 from inside out4. public purpose at Justice
  • 8. Map of Online Communities 2010: Randall Munroe/xkcd, Ethan Bloch/Flowtown 1. we are here now
  • 9. what is this thing, Gov 2.0 ? Gov2.0government web 2.0 the new economy begins with technology and ends with trust - Alan Webber 1993
  • 10. a working definition of Gov 2.0Gov 2.0 begins with public purpose and ends with trust and is powered by… citizens, government, technology and PSI on the Internet (what we usually talk about when we talk about Gov 2.0)
  • 11. what does this have to do with us? public public sector policy public public services goods
  • 12. we need to go back to first principles public purpose public public sector policy public public services goods
  • 13. Gov 2.0 is not about technology public trustpurpose
  • 14. but Gov 2.0 is powered by technology citizens technology internet PSI government
  • 15. Gov 2.0 begins with public purposeand ends with trust technology citizens public internet trustpurpose PSI government
  • 16. the tragedy of the commons• the situation in which multiple individuals, acting independently, and solely and rationally consulting their own self-interest, will ultimately deplete a shared limited resource even when it is clear that it is not in anyones long-term interest for this to happen - Wikipedia Wikipedia
  • 17. the bounty of the digital commons• close to zero marginal cost of production• close to zero marginal cost of distribution• scale not scarcity
  • 18. the bounty of peer to peer production
  • 19. the bounty of self-selection and meritocracy
  • 20. the public sector is evolving1. 20th century administrative bureaucracy read-only2. new public management - performance rigid, prescriptive, hierarchical3. triple bottom line - shareholders and stakeholders4. co-productive, shared enterprise read-write agile, principled, collaborative
  • 21. citizen expectations are changing3 types of expectations - Charlie Leadbeater• I need – essential services government must provide• I want – discretionary services responding to demand• I can – option to self select, participate, co-producewhy now?• Internet 1.0 – low or no cost production and distribution• netizens 1.0 – surplus computing and doing capacity• web 2.0 - new tools, behaviours, expectations
  • 22. the Internet has something to do with itcompact yet immense, a ‘small world’• 10x growth adds ‘one hop’ power law distribution• growth is organic and ad hoc mostly below and above mean • few with many links• ‘see for yourself’ nature • many with few links The Wealth of Networks – Yochai Benkler In Search of Jefferson‟s Moose - David G. Post power law distribution mostly below and above the mean •few with many links •many with few links
  • 23. what does this mean for government?a new approach• share (not cede) power, when and where appropriate• maintain authority in old and new models• moving from a PDF to a Wikikey components• culture of experimentation and collaboration• open access to public sector data and information• voice of authenticity, uncertainty and contestability
  • 24. emerging policy platformVictoria• parliamentary inquiry into PSI• VPS innovation action plan• government response on PSI• government 2.0 action planCommonwealth• Gov 2.0 Taskforce report• APSC online engagement guidelines• declaration of open government
  • 25. 2. rebooting the business case
  • 26. co-production with or without us• “information wants to be free” - Stewart Brand at first Hackers Conference in 1984
  • 27. crowd sourced pattern recognition
  • 28. evidence based policy and targeted services?people are talking in new ways, in new places Alcohol & Street Violence Social Media Analysis 26% Month on Month Trend 4000 3000 April 2010 2000 Results Change 1000 0 1081 71% January February March April
  • 29. what are the costs and gaps of traditional methods? Violent CBD brawl Street violence talk spawned by Williams’ death
  • 30. focus on outcomes over processes „the cathedral and the bazaar‟ – Eric Raymond• new tools demand less structured approach• business cases need iterative, adaptive methodologies to respond to unexpected challenges, benefits
  • 31. follow rules of disruptive innovation• think big• start small• fail fast
  • 32. avoid inflexibility of massive projects• think big• start small• fail fast • think small • start big • fail slowlyValberg Lárusson, Flickr
  • 33. large projects benefit from rapid prototyping • time and budget constraints • eliminate technical and bureaucratic barriers • select team with diverse expertise, experience
  • 34. agile approach rewards innovation• co-locate ‘skunk works’ project• daily, agenda free meetings• all ideas valid, fast decisions• draw upon external expertise
  • 35. 5 principles for enterprise adoption1. focus on low-level pain, not high-level possibilities2. go for incremental gains, not overnight success3. dont bother nailing down requirements4. no progress without political juice5. make sure something happens when nothing happensScott Ryser RRW: http://www.readwriteweb.com/enterprise/2010/11/5-principles-for-enterprise-adoption.php
  • 36. 3. Gov 2.0 from the inside out
  • 37. supporting a culture of collaboration internally • more than laws • courts, consumers, indigenous, racing, gaming, prisons and more • over 7,000 staff
  • 38. conversations, questions, problem solving
  • 39. encouraging content creatives
  • 40. seeking and voting onideas openly
  • 41. workingtogether across boundaries
  • 42. CFA, Black Saturday, Flickr 4. public purpose at Justice
  • 43. shared public purpose• outcomes focus - communicate goals• shared responsibility, social capital• creating co-production opportunities• open and transparent - access to PSI
  • 44. establishing trusted, authentic presence onnew platforms
  • 45. listening for citizen pain points(cc @justice_vic) Working with Childrencheck was 90% done (almost 11 weeks),lodged an Employ instead, and it will restartand take another 12 weeks. What a stupidsystem…@deonwentworth Deon - thx for yourfeedback. Dont know right now whathappened or why its like that - but will havesomeone look into ^D
  • 46. exceeding expectations by following up @deonwentworth Have chased up and have an answer for you. Pls dm your email addy or contact # as response wont fit in 140 spaces. Thanks ^J @justice_vic No need, got the check yesterday, start 2morrow. Thx a lot 4 following this up, thought Youd forgotten. If you still need to, you can email me at…
  • 47. building trust through open an exchange @deonwentworth Simple answer: starts over when changing categ. - makes extra sure no charges after applying. Annoying yes, but we err on side of extra protection for kids. ^D @justice_vic thanks. Got my card earlier in the week. #goodjob @justice_vic for not giving up on customer enquiries and following through right to the end
  • 48. seeking citizen input, educating interactively
  • 49. sharing information toreduce costs, build trust and confirm public safety objectives
  • 50. fostering sharedresponsibility throughcitizen engagement andcontent creation
  • 51. maintaining community engagement to better cope with complex problemsYarra Valley, Black Saturday, Flickr
  • 52. going where people are to build trust andimprove access to information 9,300 fans x average 150 friends = 1,209,000 people
  • 53. because peoplewant to help and play a rolethat government is well placed to facilitate
  • 54. seeking citizen support for emergency volunteersVital. Valued. Victorians.
  • 55. sharing emergency information in timely, convenient way extends frontline response to community
  • 56. mobile apps enable citizens to helpthemselves and their neighbors
  • 57. geospatial data and location awareness putpowerful tools in the hands of citizens
  • 58. community crowd-sourcing with Ushihidi
  • 59. lessons in Gov 2.0building strategy from the inside out1. we are here now2. rebooting the business case3. Gov 2.0 from inside out4. public purpose at Justice
  • 60. Thanks! Questions? Patrick McCormick pat.mccormick@justice.vic.gov.au @solutist@justice_vic
  • 61. re-using this presentation? the fine print…• Parts of this presentation not under copyright or licensed to others (as indicated) have been made available under the Creative Commons Licence 3.0• Put simply, this means: – you are free to share, copy and distribute this work – you can remix and adapt this work• Under the following conditions – you must attribute the work to the author: Patrick McCormick (pat.mccormick@justice.vic.gov.au or paddy@post.harvard.edu) – you must share alike – so if you alter or build upon this work you have to keep these same conditions• Unless stated otherwise, the information in this presentation is the personal view of the author and does not represent official policy or position of his employer