Transcript of "Mobile Commerce - Meeting the Demands of the Customers"
Mobile Commerce - Meeting the Demands of the Customers
Importance of Mobile Commerce in Enterprise
In this technological era, mobile devices are revolutionizing how people manage their lives. Enterprises
are prepared to take the mobile boom as a challenge to understand and keep up with varying
consumer expectations. To meet the expectations of merchants and the customers the Mobile
commerce came into the arena. It has had a transformative impact on the majority of online
businesses, including eBay, Amazon, Gilt, and Craigslist.
What Mobile Commerce Channel is Most
Important to Your Business?
Mobile to Account for 25% of U.S. Online Sales by 2017
Mobile Commerce May Top $25 Billion This Financial Year
Mobile Commerce to Quadruple to $31 Billion in Next 5 Years
Mobile Commerce Products and Services Available:
Mobile Money Transfer
Mobile vouchers, coupons and loyalty cards
Content purchase and delivery
In-application mobile phone payments
Mobile marketing and advertising
New Mobile Mindset Changes Everything
People around the world want to communicate, get information, be entertained, and shop whenever
and wherever they are, often all at the same time –thanks to embraced the mobile lifestyle. The
emerging mobility solutions putting smart devices into the hands of most shoppers and is providing
online shop owners a new ways to engage with them.
Using proactive solution, the merchant can deliver their information
of their products, discounts on their products , and the features to
meet the customer’s individual expectations. In this way mobile
supply and chain sector, the retail sector is rapidly moving from
cutting edge to being a primary means of interacting with
By 2017, eMarketer estimates that more than 70% of
online retail sales will occur on mobile devices.
Internet Commerce has changed the way of
spending from the nearby shopping center to online.
Know About Your Customers:
Your selling strategy should be made according to the customer’s expectations, and you should have
the knowledge how to satisfy customers. Collecting the data of your customers will certainly help those
vendors, who are totally dependant on their small business to make a living. But when it comes to
wealthy vendor this probably doesn’t interest you. Instead you focus on the service delivery and the
quality of goods you’re selling.
Simplify Payment Process:
Payment processing is undergoing a revolutionary change, and it can make your business a lot more
efficient when it comes to fund transfer. Smartphones are widely used in payment gateway integration
and make the system very efficient. Nowadays, shopping becomes an easy task with the online
payment process. Quick money transfer with quick product delivery opened new doors for retailers.
Mobile Commerce Features & Advantages
Mobile Commerce Features
Benefits from Mobile commerce apps are
Increases work output and productivity
Real-time accessibility to information
Helps to save time
Helps to take business to newer levels
Advantages @ Softweb Solutions
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