HOUSTON INTERNETMARKETING FORUMMobile Application DevelopmentPresenter: Mohammad AnwarDate: July 19th 2011
Mobile App: Intro•  Mobile Apps Surge•  As important as having a website about 10 years ago.
Mobile OS choices
Market Shares
Market Shares
Market Shares
Market Shares
Market Shares
Market Shares
Market Shares
Market Shares
Market Shares
Market Shares
Development Languages•  iPhone -- Objective C•  Android – Java•  Symbian -- C++•  Blackberry – Java•  Windows Phone -- XNA...
Problems…•  Requires development efforts across different platforms•  Increase cost of development•  Learning curve•  Too ...
How to determine which platform todevelop on first?•  Nature of the app•  Audience•  Geographical reach•  Paid vs Unpaid
Develop using cross-platform tools•  Ansca Mobile•  PhoneGap•  Appcelerator
Mobile Friendly Web site vs Native•  Native has the option to access…   •  Accelerometer   •  Camera   •  Compass   •  Con...
Resources•  AdMob -       http://metrics.admob.com/wp-content/uploads/2010/06/May-2010-AdMob-Mobile-Metrics-Highlights.pdf...
Thank You!              Mohammad Anwar    mfanwar@softwaysolutions.com
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Mobile app development Mohammad Anwar

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Mobile app development Mohammad Anwar

  1. 1. HOUSTON INTERNETMARKETING FORUMMobile Application DevelopmentPresenter: Mohammad AnwarDate: July 19th 2011
  2. 2. Mobile App: Intro•  Mobile Apps Surge•  As important as having a website about 10 years ago.
  3. 3. Mobile OS choices
  4. 4. Market Shares
  5. 5. Market Shares
  6. 6. Market Shares
  7. 7. Market Shares
  8. 8. Market Shares
  9. 9. Market Shares
  10. 10. Market Shares
  11. 11. Market Shares
  12. 12. Market Shares
  13. 13. Market Shares
  14. 14. Development Languages•  iPhone -- Objective C•  Android – Java•  Symbian -- C++•  Blackberry – Java•  Windows Phone -- XNA or Silver Light
  15. 15. Problems…•  Requires development efforts across different platforms•  Increase cost of development•  Learning curve•  Too many devices and too many app stores
  16. 16. How to determine which platform todevelop on first?•  Nature of the app•  Audience•  Geographical reach•  Paid vs Unpaid
  17. 17. Develop using cross-platform tools•  Ansca Mobile•  PhoneGap•  Appcelerator
  18. 18. Mobile Friendly Web site vs Native•  Native has the option to access… •  Accelerometer •  Camera •  Compass •  Contacts •  File System •  Media (record) •  Network State •  Notifications
  19. 19. Resources•  AdMob - http://metrics.admob.com/wp-content/uploads/2010/06/May-2010-AdMob-Mobile-Metrics-Highlights.pdf•  ANSCA MOBILE -- http://www.anscamobile.com/•  Phone Gap -- http://www.phonegap.com/•  Appcelerator --- http://www.appcelerator.com/
  20. 20. Thank You! Mohammad Anwar mfanwar@softwaysolutions.com

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