Analisis del proceso de globalizaciòn de la principal
The Visual Resume
1. The Visual Resume
Building a resume that passes a
visual inspection.
Thursday 11/17/10 for the
Rochester NY Employment
Network
1
The Visual Resume
(c) Eric R. Derby
2. 2 words to summarize presentation:
1) ____________________
2) ____________________
Thursday 11/17/10 for the
Rochester NY Employment
Network
2
The Visual Resume
(c) Eric R. Derby
4. This is NOT
• Writing by keywords for
automated resume systems
• Specific to any one profession
Thursday 11/17/10 for the
Rochester NY Employment
Network
4
The Visual Resume
(c) Eric R. Derby
5. What is a resume?
• Sales Document
• Designed to get you an interview.
• Does NOT need to have every job
• Does NOT need to have every task in
the jobs listed
Thursday 11/17/10 for the
Rochester NY Employment
Network
5
The Visual Resume
(c) Eric R. Derby
6. Another way to look at it
• Make life of the HR person easier
– How many seconds do you have?
– What makes a good cover letter?
• Move your resume to the next step (or the
next generation!)
Thursday 11/17/10 for the
Rochester NY Employment
Network
6
The Visual Resume
(c) Eric R. Derby
7. The Keys:
• ‘Simply’ engage
• ‘Simply’ engage
• ‘Simply’ engage
(Not that it is that easy!)
Thursday 11/17/10 for the
Rochester NY Employment
Network
7
The Visual Resume
(c) Eric R. Derby
8. Examples:
• Web sites (successful)
• Print advertising
• Email and newsletters
Thursday 11/17/10 for the
Rochester NY Employment
Network
8
The Visual Resume
(c) Eric R. Derby
9. Please say that again!
(Differently)
• Short
• Easy to mentally digest
• Interesting or energizing
Thursday 11/17/10 for the
Rochester NY Employment
Network
9
The Visual Resume
(c) Eric R. Derby
10. Get someone's interest three times…
• and get moved to
the YES pile.
(If you are qualified)
Thursday 11/17/10 for the
Rochester NY Employment
Network
10
The Visual Resume
(c) Eric R. Derby
11. The Visual Technique
• 2' test, what draws your eye?
• Engage and you get more time!
Thursday 11/17/10 for the
Rochester NY Employment
Network
11
The Visual Resume
(c) Eric R. Derby
12. Step 1:
• Goal, Objective,
(or whatever you want to call it)
• 1-2 seconds
• 1 sentence only
– What position do you want?
– What is great about you that will help them?
Thursday 11/17/10 for the
Rochester NY Employment
Network
12
The Visual Resume
(c) Eric R. Derby
13. Step 2:
• Summary, Skills
(or whatever you want to call it)
• 2-3 seconds
• Bullets or simple chart
• No phrase longer than half a line each
Thursday 11/17/10 for the
Rochester NY Employment
Network
13
The Visual Resume
(c) Eric R. Derby
14. Step 3:
• Experience
• 5-30 seconds
• Draw attention to Title, or Company, or Both
• Everything in bullets, max 2 lines per item
• Accomplishments, responsibilities if needed
Thursday 11/17/10 for the
Rochester NY Employment
Network
14
The Visual Resume
(c) Eric R. Derby
15. Visualization
10 minutes in the life of
an HR person
Thursday 11/17/10 for the
Rochester NY Employment
Network
15
The Visual Resume
(c) Eric R. Derby
16. Effect: resume reviewer
• ‘Simply’ engage 3 times
• The person will
– be happy with you
– pass on the resume
– be confident they are doing well
Thursday 11/17/10 for the
Rochester NY Employment
Network
16
The Visual Resume
(c) Eric R. Derby
17. Effect: hiring manager
• ‘Simply’ engage 3 times
– The person will be interested
– Will read the resume in more detail
Thursday 11/17/10 for the
Rochester NY Employment
Network
17
The Visual Resume
(c) Eric R. Derby
18. 2 words to summarize presentation:
1) ____________________
2) ____________________
Thursday 11/17/10 for the
Rochester NY Employment
Network
18
The Visual Resume
(c) Eric R. Derby
19. 2 words to summarize presentation:
1) Simple
2) ____________________
Thursday 11/17/10 for the
Rochester NY Employment
Network
19
The Visual Resume
(c) Eric R. Derby
20. 2 words to summarize presentation:
1) Simple
2) Engaging
Thursday 11/17/10 for the
Rochester NY Employment
Network
20
The Visual Resume
(c) Eric R. Derby