Digital Habits in B2B IT: 10 TIps for Marketers
by Softchoice Corporation
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In August 2010 Softchoice surveyed over 5,000 of our customers to understand how they use digital media to perform their jobs. ...
In August 2010 Softchoice surveyed over 5,000 of our customers to understand how they use digital media to perform their jobs.
1,444 individuals responded to our call for help, from over 1,200 distinct companies across North America.
We divide this report into 4 areas of interest:
1. Big browser research (What happens at the desktop)
2. The mobile experience (Smart phone usage)
3. The email experience (What happens in the inbox)
4. The social experience (Social media adoption)
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Kittisak Nimlaoor