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                    <span style="font-size:14px;">Buzzer WoMM Conference Istanbul 2008</span><br/>
                    From: <a href="http://www.slideshare.net/sodderland/">sodderland</a>, 5 months ago<br /><br />
                    <div style="width:425px;text-align:left" id="__ss_387417"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/sodderland/istanbul2008?type=powerpoint" title="Buzzer WoMM Conference Istanbul 2008">Buzzer WoMM Conference Istanbul 2008</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slideshare.net/swf/ssplayer2.swf?doc=buzzer-wom-istanbul-2008-1209932275263807-8&stripped_title=istanbul2008" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=buzzer-wom-istanbul-2008-1209932275263807-8&stripped_title=istanbul2008" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View SlideShare <a style="text-decoration:underline;" href="http://www.slideshare.net/sodderland/istanbul2008?type=powerpoint" title="View Buzzer WoMM Conference Istanbul 2008 on SlideShare">presentation</a> or <a style="text-decoration:underline;" href="http://www.slideshare.net/upload?type=powerpoint">Upload</a> your own. (tags: <a style="text-decoration:underline;" href="http://slideshare.net/tag/marketing">marketing</a> <a style="text-decoration:underline;" href="http://slideshare.net/tag/buzz">buzz</a>)</div></div><br /><br />
                    Presentation at the Word of Mouth Marketing Conference in istanbul, May of 2008 by Willem Sodderland, CEO/founder of Buzzer, Europe\'s first WoMM agency<br /><br />
                    <a href="http://www.slideshare.net/sodderland/istanbul2008">SlideShare Link</a>
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Buzzer WoMM Conference Istanbul 2008

From sodderland, 5 months ago

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Slide 5:Truth vs. Illusion Old versus New The The (uncomfortable) (comfortable) Truth Illusion Remarkable products are bought Remarkable advertising sells Consumers might target you

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