14 dec tim rainey

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  • Total number of pages printed excluding schools and some outstations Includes MFD’s and Digiprint Based on 3500 emplyees this means: 5195 per person per year 100 pages per week 20 pages per day for every member of staff (exl schools) End-to-end the pages printed would stretch around the earth.
  • The 45% duplex printing saved 402 each year
  • The 45% duplex printing saved 402 each year
  • The 45% duplex printing saved 402 each year
  • To date 45% od printing is done duplex – It is not standard setting for everyone!
  • Equates to a 67,107.80 saving – we could save as much again if everyone used duplex
  • This is the salary of Anthony Garlick – a Gardener with our District Assemblies. He has worked with Tameside for many years and like his colleagues has helped make Tameside regional In Bloom winners 6 times in a row and this we won the national in bloom award.
  • 14 dec tim rainey

    1. 1. Channel Shifting How to get people to do it online and save you money 2010 Tim Rainey Tameside MBC SOCITM Conference
    2. 2. CHAPTER 1 Introductions
    3. 3. CHAPTER 2 Why bother?
    4. 4. Visitors
    5. 5. Costs
    6. 6. CHAPTER 3 What is it all about?
    7. 7. Tips <ul><ul><li>Save money and create capacity in front office </li></ul></ul><ul><ul><li>More self service </li></ul></ul><ul><ul><li>Clear goals and good measurements </li></ul></ul><ul><ul><li>Close paper channel where possible </li></ul></ul><ul><ul><li>Insight and Research </li></ul></ul><ul><ul><li>Improve efficiency and customer experience </li></ul></ul><ul><ul><li>Social marketing – change people’s attitudes </li></ul></ul>
    8. 8. marketing
    9. 9. <ul><li>List of services – integrated, more to do and not yet online </li></ul>TRY This
    10. 10. MAKE a LIST
    11. 11. <ul><li>List of services – integrated, more to do and not yet online </li></ul><ul><li>Costs are just cost to serve – more costs and savings in back office. </li></ul><ul><li>DSD linked to 3 year MTFS – 70,10,20 </li></ul><ul><ul><li>Public facing services </li></ul></ul><ul><ul><li>Internal transactions </li></ul></ul><ul><ul><li>Getting people on-line (race 2012) </li></ul></ul><ul><li>First 28 transaction alone save £172,0000 </li></ul>Try this
    12. 12. CHAPTER 4 How do you do it?
    13. 13. <ul><li>Cash Office closed 10 years ago </li></ul><ul><li>Total 33294 last year </li></ul><ul><li>77%, 21% & 2% </li></ul><ul><li>Self service for £1279 -25,590 transactions </li></ul><ul><li>Face to face 6962 payments cost £60,569 </li></ul><ul><li>Reducing face2face to 10% save over £30,000 </li></ul><ul><li>Simple low value transaction </li></ul><ul><li>Insight – who, what, why – experian truetouch </li></ul><ul><li>Targeted marketing with benefits on doing it on-line or over the phone. </li></ul>CREDIT CARDS
    14. 14. <ul><li>3929 applications a year </li></ul><ul><li>Closed paper channel – saved in excess of £60,000 back office & speeded up process </li></ul><ul><li>23%, 48%, 28% </li></ul><ul><li>£46, £16,486, £1836 = £18369 </li></ul><ul><li>If 70%, 20%,10% = £4852 </li></ul><ul><li>Insight – who, what, why – experian truetouch </li></ul><ul><li>Targeted marketing with benefits on doing it on-line or over the phone. </li></ul>FREE SCHOOL MEALS
    15. 15. <ul><li>Approved trader scheme </li></ul><ul><li>Send out 1000’s directories, which are always out of date – new traders being added every week. – also list not to hand when out and about etc. </li></ul><ul><li>Website and iPhone </li></ul>Buy with confidence
    16. 16. Bwc website visits
    17. 17. Bwc iphone visits
    18. 18. Buy with confidence
    19. 19. <ul><li>Approved trader scheme </li></ul><ul><li>Website hits </li></ul><ul><li>Send out 1000’s directories, which are always out of date – new traders being added every week. – also list not to hand when out and about etc. </li></ul><ul><li>iPhone website stats </li></ul><ul><li>iPhone App – 100’s downloads – convenient, up to date information, cheaper. £5K to develop. </li></ul>Buy with confidence
    20. 20. CHAPTER 5 You got to have a system!
    21. 21. Visits to Customer Services over last 7 years Website visits in last 12 months 614,583 2,488,738
    22. 22. More people visit our website in 3 months than visited our face-to-face centres in the last 7 years Fact
    23. 23. 85% of the UK population owns a mobile phone Access via a mobile device has increased 6 fold in 12 months Fact
    24. 24. By 2020 the mobile device will be the worlds primary connection to the Internet Fact
    25. 25. Cost of each face-to-face visit £8.70
    26. 26. Cost per website visit 5p
    27. 27. Saving if we channel shift 10% £67,107.80
    28. 28. £15,725 Reality

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