Whole Foods executes abrilliant Social Media Strategy.
BLOG: to interact with users &share inside stories.
EngageInformParticipateListenBehind the scene storiesSocial Tech Strategy – ROI
Shares fresh organic tweets - news, updates, special events, sales,customer feedback and more.Social Tech Strategy –
Shares natural and organic foods news, recipes, photos, videos, fun information,business happenings.• Special recipes• Tips on healthy food choices• Events & promotions• Career opportunities• Customer feedbackSocial Tech Strategy –
Social Tech Strategy –
Real employees on YouTube.Supplier stories.Recipes.Social Tech Strategy –
MobileStrategy- Recipe in your pocket- Store locator near you- Nutrition info in your pocket- Special diets
Twitter accounts for individualstores. Over 250 Twitteraccounts
FB fanpages for individual stores.Over 250 FB pages
Social Tech Strategy – ROIBrand awarenessIncreased traffic/salesRepeat customersInnovation via customer feedback
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