1. Fan pages are even visible to those not registered on Facebook.2. Fan pages are indexed by Google and are searchable.3. Social Reach – when a fan leaves a comment, all of their friends are notified.4. Messages can be sent to all fans.5. Fans can bulk invite their friends.6. Using Facebook Insight – get a data on consumer engagement, trends anddemographics.7. Build a online community. Allow users to express themselves. This creates activeparticipation.8. Your fans be your brand ambassadors.9. Educate people on new products, events, etc.10. Listen and help people. Establish two way communication.11. Solicit a call to action – discounts, invites to events, etc12. and more…..11 Reasons your Business needs a Facebook Fan Page
BMW welcome page• Share your photos• Learn about new BMW models• Get invited to BMW events• Get the latest news• Meet other drivers
BMW – 1,613,634 Fans – A place to hang outwith BMW enthusiasts and community.
BMW has separate country specific Facebook fan pages.
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