PandaQuest: Be the Next Chengdu Pambassador
by Social@Ogilvy on Apr 09, 2013
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Award winning work - Shorty Awards ...
Award winning work - Shorty Awards
- Best Use of Facebook in a Campaign
- Best use of Facebook Advertising
Title: PandaQuest: Be the Next Chengdu Pambassador
Client: Chengdu Municipality and Chengdu Panda Base
Summary: When you think of visiting China, you might consider the history of Beijing, the sophistication of Shanghai, or the ancient terracotta warriors of Xi’an. But is the Western city of Chengdu on the itinerary for YOUR next trip to China?
Here's what we did to truly reach a global audience.
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