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In their presentation, Autodesk's Social Media Manager, Daniel Zucker, and Product Marketing Specialist, Marielle Covington, share how they have found success engaging fans by broadcasting live presentations on Facebook.
Daniel and Marielle go into detail about best practices for executing their "Facecasts" and how they integrate these online chats into their annual conference.
Watch the video of this presentation here: https://vimeo.com/42205609
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