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In her BlogWell Cincinnati case study presentation, "Social Media's Role in Product Recalls," Graco's Brand Manager, Kelly Voelker, shares how they're using social media to inform customers during ...

In her BlogWell Cincinnati case study presentation, "Social Media's Role in Product Recalls," Graco's Brand Manager, Kelly Voelker, shares how they're using social media to inform customers during product recalls.

Kelly explained how they pro-actively shared their message to customers with specific communication on their blog, YouTube, Twitter, Facebook and a dedicated Web Page.

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