BlogWell San Francisco Case Study: NVIDIA, presented by Shanee Ben-Zur
by SocialMedia.org on Apr 17, 2012
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In her presentation, NVIDIA‘s Social Media Strategist, Shanee Ben-Zur, discusses how they coordinated their PR, social media, and product teams to create a three-minute video that earned nearly 800k ...
In her presentation, NVIDIA‘s Social Media Strategist, Shanee Ben-Zur, discusses how they coordinated their PR, social media, and product teams to create a three-minute video that earned nearly 800k views.
Shanee shares how her team was able to create and promote the first "Glowball" video that went viral, as well as what they did wrong in launching their second "Glowball" video that did not get as many views.
Watch the video of this presentation here: https://vimeo.com/42221356
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