Social Media Trends

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Part One of Presentation on Social Media - looking at the trends in the industry.

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  • Start time 9.30am intro (15 mins) 9.45am KS start approx (1 mins each slide average)
  • www.facebook.com, www.youtube.com, www.myspace.com.au, www.twitter.com www.linkedin.com, www.twitter.com computers, internet, search engines www.google.com, www.facebook.com
  • Social Media Trends

    1. 1. SOCIAL MEDIA MARKETING How this relates to your business?
    2. 2. Overview of Social Media <ul><li>Top 10 Questions, you should ask </li></ul><ul><li>Social Media Trends </li></ul><ul><li>Inside Facebook (break - slide 48) </li></ul><ul><li>Twitter & YouTube (main break - slide 74) </li></ul><ul><li>Blogs and putting it all together (break – slide 92) </li></ul><ul><li>LinkedIn & Tips and Tools to Save Time </li></ul><ul><li>Analytics, Tweaks and Monitoring (slide 102-112) </li></ul><ul><li>In A Nutshell (slide 114 – 121 end) 15 Videos to watch and learn </li></ul>What we will cover today [ 2. ] Click for Footer – www.exa.com.au - 1800 09 69 69
    3. 3. The Top 10 Questions? <ul><li>How do I measure social media on my business? </li></ul><ul><li>How do I integrate and manage SM activities? </li></ul><ul><li>What are the best ways to sell with SM? </li></ul><ul><li>How do I improve customer engagement with SM? </li></ul><ul><li>How do I master the use of specific SM platforms? </li></ul><ul><li>How do I find my target audience with SM? </li></ul><ul><li>What are the best practices in SM? </li></ul><ul><li>How do I use SM in niche markets? </li></ul><ul><li>What are the trends in SM marketing? </li></ul><ul><li>How can I best use time and get results? </li></ul>[ 2. ] Click for Footer – www.exa.com.au - 1800 09 69 69 Social Media questions marketers want answered
    4. 4. Time to TRANSFORM YOUR MARKETING MESSAGE
    5. 15. 10 am
    6. 21. Is Social Media a fad? [ 2. ] Click for Footer – www.exa.com.au - 1800 09 69 69 “ Social Media Revolution”
    7. 22. Trends in Social Media [ 2. ] Click for Footer – www.exa.com.au - 1800 09 69 69 Let’s take a look “live” at Google Trends 10.10 am
    8. 23. Commonly used social media tools [ 3. ] Click for Footer – www.exa.com.au - 1800 09 69 69
    9. 24. Other forms of Marketing Top 3 – Email, SEO and Events [ 3. ] Click for Footer – www.exa.com.au - 1800 09 69 69
    10. 25. Changing face of SEO Social Media intertwined [ 3. ] Click for Footer – www.exa.com.au - 1800 09 69 69
    11. 26. Evolution of Marketing How the game has changed [ 3. ] Click for Footer – www.exa.com.au - 1800 09 69 69 Key concept: Successful social media campaigns are designed to do three things: 1) Acquire new customers, 2) Get existing customers to buy again, and 3) Generate referrals from both new and existing customers. Action step: Don’t lose sight of those three goals as you build your social media campaign. Plenty of distractions will arise, but you need to keep those three goals front and center.

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