Russell Roering Speaking Pitch

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This is an example of a soft pitch to a typical organization regarding the need for social media in their marketing mix and why.

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Russell Roering Speaking Pitch

  1. 1. Russell | Roering Campaign Pitch
  2. 2. Let’s build your brand together. <ul><li>2+ years Search Engine Optimization. </li></ul><ul><li>3+ years Social Media Marketing. </li></ul><ul><li>4+ years Blogging. </li></ul><ul><li>4+ years Marketing. </li></ul><ul><li>5+ years Website Design. </li></ul><ul><li>13+ years Information Technology. </li></ul>Russell Roering http://russellroering.com [email_address] 414.881.8922 @ russ_dean http://linkedin.com/in/RussellRoering http://facebook.com/socialmediabrat Russell.Roering
  3. 3. Your Small Business <ul><li>Every business starts with a Business Plan. </li></ul>Does your business have a Marketing Plan? But… It’s not too late start putting together a great marketing plan for your small business which includes the latest in social media technologies! If not, do you feel like its too late to get started? If so, is your business following it successfully?
  4. 4. <ul><li>40% = Discounts and promotions </li></ul><ul><li>39% = Show support of brand to others </li></ul><ul><li>36% = Get a “freebie” (free samples, coupons) </li></ul><ul><li>34% = Stay informed about the brand’s activities </li></ul><ul><li>33% = Updates about future products </li></ul><ul><li>30% = Updates about future sales </li></ul>Why will people your brand? Source: http://www.corporate-eye.com/blog/2010/09/the-real-reasons-people-like-brands-on-facebook/
  5. 5. Why will people your brand? <ul><li>38% = Product updates </li></ul><ul><li>33% = Company news </li></ul><ul><li>32% = Discounts and promotions </li></ul><ul><li>30% = Updates on upcoming sales </li></ul><ul><li>28% = Free samples </li></ul><ul><li>26% = Fun and entertainment </li></ul>Source: http://engage.tmgcustommedia.com/2010/08/why-brands-get-followed-on-twitter/
  6. 6. Think Social Media is “Kid Stuff”? 37% of Facebook users are 45 years of age or older. 30% of Twitter users are 35-44. Source: Kissmetrics, 2011 http://blog.kissmetrics.com/social-media-by-demographic/?wide=1
  7. 7. So who can help? A Ninja? A Guru? A Rainmaker? Titles don’t market products and services, people do. Don’t trust your brand to a silly title, trust it to a professional.
  8. 8. Let’s build your brand together. <ul><li>2+ years Search Engine Optimization. </li></ul><ul><li>3+ years Social Media Marketing. </li></ul><ul><li>4+ years Blogging. </li></ul><ul><li>4+ years Marketing. </li></ul><ul><li>5+ years Website Design. </li></ul><ul><li>13+ years Information Technology. </li></ul>Russell Roering http://russellroering.com [email_address] 414.881.8922 @ russ_dean http://linkedin.com/in/RussellRoering http://facebook.com/socialmediabrat Russell.Roering

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